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Feature | Celeb endorsements: sales boosters or media coverage tools?
Posted by Adgully Bureau | December 13th, 2011 at 8:30 am

If we look back, the upsurge of celebrities endorsing brands has been seen increasing steadily over the past years. Even [...]
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Feature | How social media has geared up to be an integral part of communication strategy…
Posted by Adgully Bureau | December 6th, 2011 at 8:30 am

Till some years ago, there were just a few modes of getting in touch with your dear ones – like [...]
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Feature | Retail sector excited to welcome foreigners in Indian Bazaar!
Posted by Adgully Bureau | November 29th, 2011 at 8:30 am

Amidst numerous speculations and controversies, the government issued a proposal for Foreign Direct Investment (FDI) in the retail segment of [...]
Categories: Agexclusive, Marketing
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Feature | Today’s advertising isn’t about building brands, it’s about building Ad campaigns; Adgully finds the truth quotient!
Posted by Adgully Bureau | November 22nd, 2011 at 8:30 am

Over the years, companies have evolved in their products and services and so has the way these products and service [...]
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Feature | Celebrating Children’s Day, the branded way!
Posted by Adgully Bureau | November 15th, 2011 at 8:30 am

‘Jump and grab the opportunity that you come across’; one must have heard this statement and even applied it at [...]
Categories: Agexclusive, Marketing
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Feature | adasia 2011: An Insight in to some key takeaways from the gala advertising event
Posted by Adgully Bureau | November 8th, 2011 at 8:30 am

Advertising industry’s one of the most prestigious event Adasia 2011 concluded in New Delhi a few days back. Bringing creative [...]
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Feature | E-commerce portals present best offers and deals: any effect of the expected slowdown?
Posted by Adgully Bureau | November 1st, 2011 at 8:30 am

Come festive season, and all that one wants to do is to buy the best things at best prices, with [...]
Categories: Agexclusive, Digital, Media
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Feature | Dailies donning jackets, front full page ads this festive season – ultimate advertising innovation?
Posted by Adgully Bureau | October 25th, 2011 at 8:30 am

With the festive season round the corner, every business outfit is aiming to en-cash to all opportunities available to get [...]
Categories: Agexclusive, Media, Print
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Feature | WMC 2011: An insight into the key takeaways from the event
Posted by Adgully Bureau | October 18th, 2011 at 11:25 am

The 38th FIPP World Magazine Congress was one place of intense discussions on a variety of aspects that have an [...]
Categories: Agexclusive, Media, Print
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Feature | Businesses signals slowdown; Will it impact the advertising business…
Posted by Adgully Bureau | October 11th, 2011 at 8:30 am

The last few months have seen a lot of up and down happening on the economic number scale in the [...]
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