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HCL Technologies ropes in Wieden+Kennedy Delhi
Posted by Adgully Bureau | April 15th, 2010 at 8:30 am

HCL Technologies, a leading global IT services provider, recently, roped in Wieden+Kennedy (W+K) Delhi to work on its global brand strategy project. The 1st phase of the assignment will start without delay.

In fact, few days back, W+K (Delhi) was recently appointed by the Park Hotels for overall brand development and the launch several new properties. W+K is one of the largest independently owned advertising agencies,

On this new project, Krishnan Chatterjee, Corporate Marketing Vice President, HCL Technologies said, “Our engagement with Wieden+Kennedy, Delhi is actually not new. We have been closely associated with its founders and team since 2005 on various other strategic marketing projects. Their fresh thinking, engaging operating style and cutting edge creativity are real assets to a partner like us. We believe we will receive a lot of value from this team yet again.”

Moreover, W+K Delhi’s client list includes – Nokia, Incredible India (global campaign), eBay.in, The Park Hotel, and Chevrolet, as well as several new ‘tiger brands’ from India’s fastest-growing market categories, including Royal Enfield Motorcycles and IndiGo.

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