Mudra Connext sings deal with She Comfort, V-Guard
Posted by Adgully Bureau | November 5th, 2009 at 1:25 pm
The media agency Mudra Max has signed the dotted line with She Comfort, a female care brand, and V-Guard, the electrical appliance brand.
Posted by Adgully Bureau | November 5th, 2009 at 1:25 pm
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The agency will perform all the media duties for both the brands.
According to the reports, the account size for ‘She Comfort’ is pegged at Rs 200 million and meanwhile, the ad spends for ‘V-Guard’ is in the region of Rs 300-400 million.
Mudra Max seems to be thrilled with the new deals and claims that their integrated communication capabilities are helping build brands on a larger platform.
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