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Tue, Sep 30, 2014

Incorporating eco-friendly values in all products: Baggit's Ahuja

Posted by Adgully Bureau   Sep 30th, 2014 at 08:30 am
As the world gradually becomes a global village, consumer’s likes and dislikes across countries have also turned global in nature. From FMCG to auto and from consumer durables to lifestyle products; players in all categories have now upped the ante to deliver world...
Categories: ExclusivesExclusive


Wed, Sep 24, 2014

Exclusive | Tapping the talent pool digitally: #fame's Saurabh

Posted by Adgully Bureau   Sep 24th, 2014 at 08:30 am
Adopting a multi-platform approach in distribution, To The New’s (TTN), digital content based platform #fame, with strong presence across all digital and social platforms including YouTube, Facebook, WeChat etc., is all set to reach out to over 6 countries with 5,000...
Categories: ExclusivesExclusiveMediaDigital


Tue, Sep 23, 2014

Exclusive | Promises excitement with Club Samsung 2.0: Malik

Posted by Adgully Bureau   Sep 23rd, 2014 at 08:30 am
In the ever changing technological landscape, while inventions are routine, innovation is also an important mantra to succeed. Considerate of this Samsung Electronics Co., Ltd has launched Club Samsung 2.0, a digital entertainment storefront spanning music, movies, videos...
Categories: ExclusivesExclusiveMarketingLaunch Pad


Exclusive | Star World Premiere HD celebrates 1 year on air!

Posted by Adgully Bureau   Sep 23rd, 2014 at 08:15 am
While the English entertainment genre has been witnessing multiple entries over the last few years, entering the game was Star World Premiere HD promising to offer something new and different. Launched in September 2013, aimed to revolutionize the Indian viewer experience and...
Categories: ExclusivesExclusiveMediaTelevision


Mon, Sep 22, 2014

Exclusive | Strengthening deal with WWE, Ten Sports promises amusing content for Indian Market

Posted by Adgully Bureau   Sep 22nd, 2014 at 08:15 am
As the sports broadcasting business, heats up with increasing focus on non-cricket sports; Ten Sports has announced the extention of their television distribution agreement with WWE for five more years - 2015 to 2019. The partnership enhances WWE’s weekly flagship...
Categories: ExclusivesExclusiveMarketingSports Marketing


Tue, Sep 16, 2014

Exclusive | The journey of Bigg Boss with Raj Nayak...

Posted by Adgully Bureau   Sep 16th, 2014 at 08:30 am
If you are an ardent Bigg Boss lover, then this is the time of the year you would be looking forward to. Bigg Boss season 8’s promos are out putting everyone in the inquisitive mode. With host Salman Khan shown flying out on an airplane as the captain, viewers’...
Categories: ExclusivesExclusive


Exclusive | Activations help create positive impact on the brand: Blackberry's Thomas

Posted by Adgully Bureau   Sep 16th, 2014 at 08:15 am
Brand consultants and marketers observe that over the years, ‘brand engagement’ has grown to become a crucial ingredient in the marketing plan of brands. Understanding this, many brands have performed permutations and combinations of brand engagement activities...
Categories: ExclusivesExclusive


Mon, Sep 15, 2014

Exclusive | Enhancing appeal with the limited edition creation: Pernod Ricardís Mohindra

Posted by Adgully Bureau   Sep 15th, 2014 at 08:15 am
If spirits are your liking, you ought to relate with ABSOLUT, which has grown to become one of the world’s most iconic vodka brands. In a new initiative, ABSOLUT offers a lifetime opportunity to India’s talented artists and creative minds to design for the first...
Categories: ExclusivesExclusive


Tue, Sep 09, 2014

In Conversation With | Arora & Bhedwar define the Power of Shunya

Posted by Adgully Bureau   Sep 9th, 2014 at 08:30 am
While we all have, over the years, learnt that ‘science is the mother of all inventions’, it is definitely the go-to destination for problem-solving times, be it miniscule daily issues or larger macro issues faced by industries across sectors. Working on these...
Categories: ExclusivesExclusive


Thu, Sep 04, 2014

Exclusive | Mobile advertising has a positive road ahead: M-AdCallís Jay Jain

Posted by Adgully Bureau   Sep 4th, 2014 at 08:15 am
As mobile usage in India grown consistently, it is interesting to also observe the changing dynamics of mobile advertising around the world and India. Incidentally, the Indian mobile advertising market is estimated to reach Rs 2,800 Crore by 2016 from a mere Rs 180 crore...
Categories: ExclusivesExclusiveMediaMobile


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