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Tue, Nov 25, 2014

Exclusive | Tapping evolving consumer preferences, History TV18's Aiyer

Posted by Adgully Bureau   Nov 25th, 2014 at 08:30 am
History TV 18, a channel which has had the tradition of launching incredible shows like VICE, Ghost Planes and the Mystery of Flight 370', World Wars etc. launched another new show in line with its philosophy of giving clutter-breaking shows, Vital Stats of India with one...
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Mon, Nov 24, 2014

Exclusive | LINE is in line with Digital

Posted by Adgully Bureau   Nov 24th, 2014 at 08:15 am
Whether you've just purchased a new Android device, or whether your device is about a year old, you're going to want to make sure that you are getting the most out of your tech. Fortunately, there are a variety of different messaging apps available on the app store,...
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Wed, Nov 19, 2014

Exclusive | Etailing: Your next shopping destination.

Posted by Adgully Bureau   Nov 19th, 2014 at 08:30 am
The Mall culture has been in the country for about a decade now. While this culture still continues to exist, though in a diminishing manner, the consumer for the last three to four years has slowly been shifting to ecommerce. This option gives the consumer ease of access and...
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Tue, Nov 18, 2014

Exclusive | “Go Remote” says Ricoh India’s Rajan

Posted by Adgully Bureau   Nov 18th, 2014 at 08:30 am
Apart from the job profile one aspect that significantly influences an individual is the atmosphere that one works in. Encouraging ‘Office’ environment is what an employee yearns for. Ricoh India under its corporate tagline, imagine change, helps organizations...
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Fri, Nov 14, 2014

Exclusive | ‘Don’t fake it’ says Diageo’s new campaigns

Posted by Adgully Bureau   Nov 14th, 2014 at 08:30 am
Of all advertising done on television, what interests many is devising commercials for liquor brands. The reason for this, many cite, is the challenge to convey your message to a very niche target audience while not breaching the code of the advertising set by the concerned...
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Wed, Nov 12, 2014

Exclusive|Promoting music as a companion in the new campaign: Hungama's Roy

Posted by Adgully Bureau   Nov 12th, 2014 at 08:30 am
As music lovers take the digital route, digital entertainment companies like Hungama.com gradually become synonymous with music and music consumers across the world. Riding high on the success of its growing popularity, Hungama.com has unveiled a new brand campaign with the...
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Thu, Nov 06, 2014

Exclusive | Say Ola to the ‘Kaali – Peelis’: Ola's Subramanian!

Posted by Adgully Bureau   Nov 6th, 2014 at 08:30 am
Say Ola to the Kaali-Peeli’s! Ola Cabs have recently taken a big step of launching the Kaali-Peeli taxi booking option for the app users in the city of Mumbai. With over 2000 Kaali-Peelis across South Mumbai already registered on the Ola platform, customers can now book...
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Wed, Nov 05, 2014

Exclusive | Online identity equally important like offline: GoDaddy’s Sodhi

Posted by Adgully Bureau   Nov 5th, 2014 at 08:30 am
As India surges ahead of other developing markets on the adoption and implementation of internet and other technologies, hurdles to overcome lack of awareness and appropriate infrastructure however, don’t seem seize. Industry studies and reports indicate that the...
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Fri, Oct 31, 2014

Exclusive | The revamp will create a market in Gujarat: ETV's Poddar

Posted by Adgully Bureau   Oct 31st, 2014 at 08:59 am
At a time when the state of Gujarat leads the pack on economic, political and social front, entertainment is not far behind. Understanding this, ETV Gujarati is heading to a revamp with a renewed programming line-up and look and feel. Aiming to cater to the ‘DilThi...
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Thu, Oct 30, 2014

Exclusive | Innovation will attract consumers: BBQ Nation's Varma

Posted by Adgully Bureau   Oct 30th, 2014 at 08:30 am
Visiting a restaurant today is not an easy task. Different, creative, innovative, unusual are aspects that food lover are always on the look-out for. Understanding these desires and demands, Barbeque Nation was set up in 2006, serving food innovatively. With...
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