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Wed, Jun 11, 2014

Perspective | Indian sports - heading to a league of leagues phase?!

Posted by Adgully Bureau   Jun 11th, 2014 at 08:30 am
Kabaddi kabaddi kabaddi...well that is the new sport to enter the league format sports presentation in India as the auction of India’s first Pro Kabaddi League culminated a few days back. India's sports scenario has undergone many changes in the last few years....
Categories: ExclusivesFeature


Wed, Jun 04, 2014

Perspective | Digital advertising is passe, social engagement leading to good mullah?!

Posted by Adgully Bureau   Jun 4th, 2014 at 08:30 am
If you are worried about your folk’s friend request on a social media website, get over it. Today families bond over Instant Messaging platforms, our young sisters and older aunts learn fashion rules and cook fabulous American-style apple pie by watching videos on...
Categories: ExclusivesFeature


Wed, May 21, 2014

Perspective | Going beyond Mumbai

Posted by Adgully Bureau   May 21st, 2014 at 08:30 am
Mumbai, the city of dreams as it’s rightly called, has always been the preferred location for all businesses. From cloth merchandising to infrastructure and from F & B businesses to of course the entertainment sector; the city has been and continues to be attractive...
Categories: ExclusivesFeature


Wed, May 14, 2014

Perspective | How brand partnerships scored in IPL 2014

Posted by Adgully Bureau   May 14th, 2014 at 08:30 am
The mega sporting event IPL is in its 7th season this year. Held between two nations high on cricket, IPL through its years of conception to existence has taught businesses across sectors to up their marketing and branding related games. The biggest brands in telecom,...
Categories: ExclusivesFeatureMarketingSports Marketing


Wed, May 07, 2014

Perspective | What does a celeb get on the table for e-commerce businesses?

Posted by Adgully Bureau   May 7th, 2014 at 08:30 am
A keen observation on the growing internet trends in the country show that e-commerce as an industry has been witnessing, phenomenal growth in the last couple of years. Innovative marketing stunts have spurred the trend of e-commerce portals joining hands with Bollywood stars...
Categories: ExclusivesFeature


Fri, Apr 04, 2014

Perspective | What's on TV this election season...?

Posted by Adgully Bureau   Apr 4th, 2014 at 01:30 am
As the biggest democracy of world gets ready for the election drama, businesses in India across sections too are gearing themselves for the same. The mega exercise by government machinery, brings in the forefront the best and sometimes the strangest acts of participants of...
Categories: ExclusivesFeatureMediaTelevision


Wed, Mar 26, 2014

Perspective | Digital advertising gets 'Appified'!

Posted by Adgully Bureau   Mar 26th, 2014 at 08:30 am
Advertising has come a long way and there has been a lot of buzz especially in the mobile-advertising space. Looking at the growth and transformation of the advertising industry off-late, a lot of players in the advertising industry are seen adopting newer and evolved...
Categories: ExclusivesFeatureMediaMobile


Mon, Feb 03, 2014

Perspective | IRS 2013: Skeletons come out of the closet...!!

Posted by Adgully Bureau   Feb 3rd, 2014 at 08:30 am
When the new Indian Readership Survey data for 2013 was released last week in Mumbai, Adgully was present at the proceeding that was attended by the big-daddies of the business. The print industry eagerly awaited the New Year, as it was in 2014 that the new readership numbers...
Categories: ExclusivesFeature


Wed, Jan 29, 2014

Perspective | Debates and talk shows rule; Is 'hard news' taking a back seat?

Posted by Adgully Bureau   Jan 29th, 2014 at 08:30 am
If you were born in the 90’s and are an avid television news channel viewer, you ought to remember the fearless reporting done by, then known as faces of TV journalism, Rajdeep Sardesai during Gujurat riots and his colleague Barkha Dutt in the Kargil war time. We would...
Categories: ExclusivesFeatureMediaTelevision


Tue, Dec 24, 2013

Ringing in the festive season of cheer with programmes galore!

Posted by Adgully Bureau   Dec 24th, 2013 at 08:30 am
The festive season of Christmas is here once again to perk up everyone’s spirits and spread love and joy all around us. Television channels, Radio stations and Food channels are contributing like never before to make this Christmas one you will not forget in a long...
Categories: MediaRadioTelevisionExclusivesFeature


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