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Fri, Feb 12, 2016

Edelweiss Tokio life launches its new digital video – “Maa Kasam”

Posted by Adgully Bureau   Feb 12th, 2016 at 18:03 pm
Edelweiss Tokio life, one of India’s fastest growing Life Insurance Company, has released a video –Maa Kasam, as a part of its hugely successful digital campaign – Keep the promise. As a brand, Edelweiss Tokio life believes that the need of the customers...
Categories: MarketingDirect Marketing


Fri, Oct 16, 2015

Bosch Home Appliances launches a quirky new digital campaign Karo #ChancePeDance

Posted by Adgully Bureau   Oct 16th, 2015 at 00:39 am
Bosch Home Appliances, one of Europe’s leading home appliances brands has announced a special promotional offer - Chance Pe Dance that offers an amount of up to Rs. 7000/ off - for the exchange of an old washing machine. The new exciting offer has been launched with an...
Categories: MarketingDirect Marketing


Mon, Jun 15, 2015

Snapdeal strengthens its leadership in M-Commerce; acquires Letsgomo

Posted by Adgully Bureau   Jun 15th, 2015 at 13:45 pm
In a move to further strengthen its leadership in the m-commerce domain, Snapdeal, India’s largest online marketplace today announced that it has acquired Letsgomo Labs, a mobility solutions company. Letsgomo Labs provides end to end mobility solutions to businesses...
Categories: MarketingDirect MarketingMediaDigital


Fri, Jun 12, 2015

Keys Hotels appoints two new General Managers

Posted by Adgully Bureau   Jun 12th, 2015 at 00:30 am
Keys Hotels, a leading chain of mid-market hotels, today announced appointment of two new General Managers. The hotel appointed Somusundaram Thevar and Ajit Abraham as General Managers to head its hotels in Mumbai and Ludhiana respectively. ...
Categories: MarketingDirect Marketing


Mon, May 25, 2015

Ex | Demystifying smartphone technology: Karbonn's Shashin Devsare

Posted by Adgully Bureau   May 25th, 2015 at 01:20 am
Karbonn Mobile has consistently churned out interesting campaigns in the past. Their recent advertisement for Titanium Dazzle 2 focuses on showcasing the world-class styling of the handset and its unique aesthetic appeal which makes it hard to resist. The value for money...
Categories: AdvertisingMarketingDirect Marketing


Tue, May 12, 2015

MobiKwik to spend Rs. 100 crore on its new Brand Campaign

Posted by Adgully Bureau   May 12th, 2015 at 07:01 am
MobiKwik, India’s leading mobile wallet company with over 17 million users and more than 50,000 merchants, today announced that it plans to spend Rs. 100 crore this year on its 360-degree multi-media brand campaign. The campaign will include exposure across television,...
Categories: MarketingDirect Marketing


Sat, May 09, 2015

VIP Industries launches a new campaign called ‘Where do you want to go? for brand VIP

Posted by Adgully Bureau   May 9th, 2015 at 13:42 pm
VIP Industries, India’s largest luggage maker, is all set to grab the attention of the audience with its new campaign ‘Where do you want to go?’. Themed on empowering travelling aspirations, the campaign is a creation of the brilliant minds of Prasoon Joshi...
Categories: MarketingDirect Marketing


Tue, May 05, 2015

Future Retail and Bharti Retail Announce Merger of their Retail Businesses

Posted by Adgully Bureau   May 5th, 2015 at 07:45 am
The Board of Directors of Future Retail Limited (“Future Retail”), the flagship company of Future Group, and the Board of Directors of Bharti Retail Limited (“Bharti Retail”) at their respective meetings held today have approved a partnership between...
Categories: MarketingDirect Marketing


Mon, May 04, 2015

“Sabka Internet, Sabka Vikas” garners support of over 40 lakh Indians in a week

Posted by Adgully Bureau   May 4th, 2015 at 07:01 am
COAI announced today that “Sab ka Internet, Sab ka Vikas”, its campaign for net neutrality, net equality and consumer choice, has received support from over 40 lakh Indian mobile users in under a week. Launched on 22nd April 2015, “Sab ka Internet, Sab...
Categories: MarketingDirect Marketing


Tue, Apr 14, 2015

Escorts enters into a Joint Venture with Amul Group for manufacturing Specialised Tractors

Posted by Adgully Bureau   Apr 14th, 2015 at 07:01 am
Escorts Limited, India’s leading tractor manufacturer, has entered into a Joint Venture with Rajkot based Amul Group for manufacturing specialty tractor – Steeltrac. Escorts had joined hands with Amul Industries in 2012 for development &distribution of...
Categories: MarketingDirect Marketing


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