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Tue, Apr 14, 2015

Escorts enters into a Joint Venture with Amul Group for manufacturing Specialised Tractors

Posted by Adgully Bureau   Apr 14th, 2015 at 07:01 am
Escorts Limited, India’s leading tractor manufacturer, has entered into a Joint Venture with Rajkot based Amul Group for manufacturing specialty tractor – Steeltrac. Escorts had joined hands with Amul Industries in 2012 for development &distribution of...
Categories: MarketingDirect Marketing
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Mon, Apr 13, 2015

XRBIA Developers partners with Ogilvy & Mather for their creative journey ahead

Posted by Adgully Bureau   Apr 13th, 2015 at 18:16 pm
XRBIA Developers has awarded their creative mandate to Ogilvy and Mather with effect from April 2015. XRBIA Developers Ltd a unique housing brand established in the year 1996, is focused on building world-class cities that offers futuristic and sustainable housing...
Categories: MarketingDirect Marketing
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Wed, Apr 08, 2015

Tanishq unveils a new storytelling campaign to highlight matchless offerings

Posted by Adgully Bureau   Apr 8th, 2015 at 06:30 am
Tanishq, India’s largest and most preferred jeweler, known for impeccable quality, design intricacy, compelling campaigns and superior retail experience for over 19 years now has taken its communication a step further. With an aim to highlight the brand’s...
Categories: MarketingDirect Marketing
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Tue, Apr 07, 2015

Nahar Amrit Shakti creates ripples with #LSF

Posted by Adgully Bureau   Apr 7th, 2015 at 07:15 am
Mumbai-based real estate behemoth, Nahar Group has launched a new campaign that is getting a fair bit of attention. Based on an acronym, LSF for Life Style Factor, the campaign features luxury and lifestyle images but features kids instead of adults. The copy completes...
Categories: MarketingDirect Marketing
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Godrej HIT ties-up with Mumbai Dabbawallas on this World Health Day

Posted by Adgully Bureau   Apr 7th, 2015 at 06:45 am
Educate consumers that cockroaches spread diseases hence the need to eliminate them with LAL HIT. To achieve this objective HIT will be present across key media touch points like TV, print & digital media on World Health Day. In Mumbai, HIT is partnering with Dabbawalas...
Categories: MarketingDirect Marketing
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Fri, Apr 03, 2015

Be Real. Be True. - Jabong says Be You!

Posted by Adgully Bureau   Apr 3rd, 2015 at 08:01 am
The definition of fashion changes with the era, year, continent, season and more. But what it does for us is a constant; provide us with a medium for self expression. Fashion is not just clothes we wear and the shoes we walk in. It is our non-verbal opening line. It is...
Categories: MarketingDirect Marketing
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Thu, Apr 02, 2015

VIDEOCON d2h set to become most valued Indian Company on NASDAQ

Posted by Adgully Bureau   Apr 2nd, 2015 at 06:47 am
Videocon d2h, India’s fastest growing DTH company has closed the IPO processand is getting listed on NASDAQ, issuing ADR of worth $325 million to the public with current market cap of $1.15 billion. Videocon d2h IPO has created several milestones by becoming the...
Categories: MarketingDirect Marketing
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Wed, Mar 25, 2015

Snapdeal brings Aamir Khan onboard as brand ambassador, launches new campaign

Posted by Adgully Bureau   Mar 25th, 2015 at 07:15 am
Snapdeal, India’s largest online marketplace today announced the launch of its new brand campaign ‘Dil Ki Deal’ featuring legendary actor Aamir Khan in the latest TVC. The campaign is an extension of the Snapdeal philosophy of creating life changing...
Categories: MarketingDirect Marketing
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Fri, Mar 20, 2015

Global Content Discovery Platform Outbrain Appoints Zirca as its Sales Partner in India

Posted by Adgully Bureau   Mar 20th, 2015 at 06:01 am
Outbrain, the global content discovery platform, today announced that it has entered into a sales partnership in India with Zirca - a digital brand solutions & media representation company. Zirca has been appointed as the official Sales Partner in India for Outbrain,...
Categories: MarketingDirect Marketing
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Thu, Mar 19, 2015

Lava appoints Solomon Wheeler as VP & Head - Marketing and Communications

Posted by Adgully Bureau   Mar 19th, 2015 at 08:01 am
LAVA International Limited, one of the leading players in the Indian mobile handset industry announced appointment of Solomon Wheeler as its Vice President and Head - Marketing & Communication. Solomon would be leading all marketing & communication efforts for the...
Categories: MarketingDirect Marketing
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