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Thu, Mar 20, 2014

Rakhshin Patel to be the Jury Chairperson for the local ECHO

Posted by Adgully Bureau   Mar 20th, 2014 at 08:01 am
The premier DMA International ECHO Awards Competition will be brought to India by DMAi paving way for the 3rd time in a row for Indian agencies to shine in the global arena. The international competition honors the world's best response marketing campaigns that have...
Categories: MarketingDirect Marketing
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Thu, Jan 16, 2014

ICLP appoints Mark Spicer as General Manager, India

Posted by Adgully Bureau   Jan 16th, 2014 at 01:01 am
Global loyalty marketing and CRM specialist, ICLP is pleased to announce the appointment of Mark Spicer as General Manager for its India operation. Based in Mumbai he will report to Dion Maritz, ICLP’s Regional Director for Middle East, Africa and India. Mark...
Categories: MarketingDirect Marketing
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Mon, Dec 16, 2013

Dettol Kitchen Gel rides on Mumbai Dabbawalas for promotion!

Posted by Adgully Bureau   Dec 16th, 2013 at 06:45 am
For 10,000 housewives across the suburbs of Mumbai, the daily chore of collecting their lunchbox from the designated dabbawala came with a surprise. The specialist disinfectant kitchen cleaner Dettol Kitchen Gel in partnership with the efficient Dabbawalas of Mumbai stepped...
Categories: MarketingDirect Marketing
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Thu, Oct 24, 2013

India brings eight DMA International ECHO Awards from Chicago

Posted by Adgully Bureau   Oct 24th, 2013 at 00:25 am
The Direct Marketing Association (DMA) presented its 2013 International ECHO Awards tonight at McCormick Place West in Chicago and announced Indian agencies winning 8 ECHO International awards. The DMA International ECHO™ Awards Competition honors the world's...
Categories: MarketingDirect Marketing
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Tue, Sep 17, 2013

DMAi announces CxO RT Series

Posted by Adgully Bureau   Sep 17th, 2013 at 05:45 am
DMAi today announced their forthcoming CxO Roundtable series. The first such one is scheduled for September 19th, 2013 at The Leela, Gurgaon. These sessions are aimed at the front runners of marketing to immerse themselves in a stimulating round table discussion with peers on...
Categories: MarketingDirect Marketing
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Mon, Jun 03, 2013

Ajay Chandwani appointed Chairman, DMA Echo Awards in India

Posted by Adgully Bureau   Jun 3rd, 2013 at 07:15 am
The DMAi has formally announced today, Ajay Chandwani, Director, Percept Limited as Chairman, DMA Echo Awards, India 2013. Ajay is currently Member on the Board of Governors, DMAi and was Co-Chair for the maiden DMAi Convention. DMA is the world’s premier body of...
Categories: MarketingDirect Marketing
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Thu, Jan 24, 2013

Exclusive | It's time for marketers to 'Go Rural': MART's Pradeep Kashyap

Posted by Adgully Bureau   Jan 24th, 2013 at 08:30 am
He is widely known as a guru of Rural Marketing, he is the CEO of MART and the president of Rural Marketing Association Of India (RMAI). He founded and heads MART which was based on ethical and spiritual principles and now has emerged as India’s leading rural...
Categories: ExclusivesExclusiveMarketingDirect MarketingEvent Marketing
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Fri, Oct 19, 2012

M&C SAATCHI-i brings DMA ECHO Awards 2012 in India for Birla Sun Life Insurance!

Posted by Adgully Bureau   Oct 19th, 2012 at 06:30 am
The Direct Marketing Association (DMA) is the number one global awards competition for the Direct Marketing Industry – its equivalent of Cannes. This year a total of only 70 Awards were bestowed across the best direct marketing campaigns from across the globe —...
Categories: AdvertisingAgencyMarketingDirect Marketing
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Tue, Aug 07, 2012

COLLOQUY India to Host Two-Day Loyalty Marketing Workshop

Posted by Adgully Bureau   Aug 7th, 2012 at 06:30 am
Due to overwhelming demand and a successful prior workshop recently concluded in April 2012, COLLOQUY India, the knowledge arm of LoyaltyOne is back once again, with its second workshop on Loyalty Marketing titled, ‘COLLOQUY Advantage’. The two day workshop is...
Categories: MarketingDirect MarketingEvent Marketing
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Sat, Aug 04, 2012

DMAi 2012: Unleashed

Posted by Adgully Bureau   Aug 4th, 2012 at 07:15 am
The third day of DMAi 2012 witnessed a number of interesting sessions. “Customer Centricity in the Digital Age” was a session addressed by Arun Sinha- Former Global Chief Marketing Officer of Zurich Financial Services. Arun pointed out to the fact that today,...
Categories: MarketingDirect Marketing
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