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Fri, May 11, 2012

Epson announces global sponsorship deal with Manchester United!

Posted by Adgully Bureau   May 11th, 2012 at 01:50 am
Global imaging and innovation leader Epson has agreed to a further three-year contract with Manchester United, as the club’s Official Office Equipment Supplier. Having already benefitted from both increased customer interaction and engagement, as well as enhanced global...
Categories: MarketingSports Marketing
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Tue, May 08, 2012

Apparel brand Sher Singh partners with Kings XI Punjab

Posted by Adgully Bureau   May 8th, 2012 at 22:07 pm
With the T-20 cricketing season in full swing, Sher Singh, India’s first global online lifestyle brand today unveiled the first of many official merchandise collections for the Indian Premier League (IPL) with a collection for the Kings XI Punjab (KXIP) team. The tie-up...
Categories: MarketingSports Marketing
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Coca-Cola XI to face off with Sri Lankan National U - 16 team

Posted by Adgully Bureau   May 8th, 2012 at 00:44 am
Fifteen of India’s leading under-16 cricketers will represent the Coca-Cola XI against the visiting Sri Lankan National Under-16 side in a three-match series to be played in Mysore on May 8, 10 and 11, 2012.   This was announced by PN Sankaran – Director...
Categories: MarketingSports Marketing
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Mon, May 07, 2012

Cricketers play DJ at Kingfisher Livewire!

Posted by Adgully Bureau   May 7th, 2012 at 04:10 am
Kingfisher Premium beer gave a chance to the cricket crazy nation to come closer to their favourite cricket teams. Popular cricketers from Delhi Daredevils and Royal Challengers Bangalore were seen rocking the crowd in these two cities @ the Kingfisher Premium...
Categories: MarketingEvent MarketingSports Marketing
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Sun, May 06, 2012

Delhi Daredevils Players Launch New Products, Merchandise & Offers by Fast Trax

Posted by Adgully Bureau   May 6th, 2012 at 22:56 pm
The No.1 Sports Catering Fast food chain, Fast Trax Food Pvt. Ltd further strengthened their IPL association with Delhi Dare Devils team by launching new product ‘Delhi Daredevils Rolls’, today at their V3S Mall Outlet in Laxami Nagar. In addition to ‘Delhi...
Categories: MarketingSports Marketing
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Fri, Apr 27, 2012

Kings XI Punjab partners with Max Healthcare!

Posted by Adgully Bureau   Apr 27th, 2012 at 07:15 am
Keeping in mind fitness and health of the players, Kings XI Punjab has partnered with Max Healthcare as the official healthcare partner. The association aims to provide the players with best healthcare and medical services throughout IPL Season 5. Commenting on the association,...
Categories: MarketingSports Marketing
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Thu, Apr 26, 2012

Switch-Hit Sports to manage brand portfolio of Hockey Players Raghunath and Uthappa

Posted by Adgully Bureau   Apr 26th, 2012 at 06:45 am
Bangalore based sports management firm, Switch-Hit Sports, today announced its association with drag-flicker Raghunath and forward SK Uthappa, to source endorsements and other brand building activities.The young Kodava lads recognized as key players on the national field hockey...
Categories: MarketingSports MarketingCelebrity Marketing
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Tue, Apr 24, 2012

Virat Kohli announced as the Brand Ambassador for Celkon mobiles

Posted by Adgully Bureau   Apr 24th, 2012 at 07:30 am
Virat Kohli the cricketing icon and the rising star of India has been appointed as their Brand Ambassador of Celkon Mobiles. Rohit Dhawan (son of David Dhawan) a promising, young director who entertained us with his directorial debut, Desi Boys directed his first TV commercial...
Categories: MarketingSports MarketingCelebrity Marketing
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Kingfisher announces its partnership with IPL Team Kings XI Punjab

Posted by Adgully Bureau   Apr 24th, 2012 at 06:30 am
As the most enjoyed sporting event takes the nation by its grip, Kingfisher adds cheer by announcing its association with Kings XI Punjab. Kingfisher beer now becomes the "Good Times' partner for six teams - Delhi Daredevils, Mumbai Indians, Royal Challengers Bangalore,...
Categories: MarketingSports Marketing
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Mon, Apr 23, 2012

ESPN STAR Sports revs up motor-sports content with 2 Wheels

Posted by Adgully Bureau   Apr 23rd, 2012 at 05:45 am
With robust interest in motorcycle racing across Asia, ESPN STAR Sports (ESS) has boosted its coverage of the sport by introducing a new motorsports racing programme 2 Wheels, targeted at motor-cycle racing enthusiasts.The programme focuses on premier motorcycle racing series -...
Categories: TelevisionMediaMarketingSports Marketing
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