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Tue, Nov 26, 2013

Indian Cinema see a surge in Brand Integration!

Posted by Adgully Bureau   Nov 26th, 2013 at 07:40 am
As the new 200 crore club emerges in Bollywood, its also been a strong year for brand integrations in films. Krrish 3 has revolutionized Bollywood content with the most number of brands ever having been integrated in a film. Mates India, a well-known brand integration, film...
Categories: MediaCinema
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Single Window-Clearance for shooting will encourage filmmakers: Shankar Mohan

Posted by Adgully Bureau   Nov 26th, 2013 at 07:30 am
A new initiative taken by the central government stream to work out a new single-window clearance facility for granting permissions for film shooting locations across the country is a big step towards encouraging Indian and International filmmakers asserted Shankar Mohan,...
Categories: MediaCinema
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Fri, Nov 22, 2013

Bullett Raja partners SANSUI

Posted by Adgully Bureau   Nov 22nd, 2013 at 01:05 am
BULLETT RAJA, one of the most awaited films of the year partners with leading consumer durables brand – SANSUI. Fox Star Studios’ action entertainer - Bullett Raja is directed by Tigmanshu Dhulia featuring Saif Ali Khan & Sonakshi Sinha in the lead role. The...
Categories: MediaCinema
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Thu, Nov 21, 2013

Virgin Produced partners with Cinema Capital & Tantrik; enters India

Posted by Adgully Bureau   Nov 21st, 2013 at 00:28 am
Virgin Produced announced that it has entered into a groundbreaking partnership with Cinema Capital Venture Fund and Tantrik Group to launch Virgin Produced India, a creative content company that will specifically cater to the youthful and fast-growing Hindi-speaking ...
Categories: MediaCinema
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Thu, Nov 14, 2013

ACC Cements partners with Dharma's 'Gori Tere Pyar Main'

Posted by Adgully Bureau   Nov 14th, 2013 at 00:45 am
ACC Cement associating with Dharma Productions for ‘in-film branding’, as Solo & Exclusive Brand Partner to its its upcoming movie "Gori Tere Pyar Mein".ACC Cement has always used traditional methods of advertising and branding and this would be the...
Categories: MediaCinema
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Shemaroo inks an acquisition deal with Viacom18 Motion Pictures!

Posted by Adgully Bureau   Nov 14th, 2013 at 00:34 am
Shemaroo Entertainment, an established Filmed Entertainment “Content House” in the country, inked an acquisition deal with Viacom18 Motion Pictures. The Company acquires exclusive video rights for a pipeline of blockbuster movies of the year, awaited to be...
Categories: MediaCinema
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Tue, Nov 05, 2013

Mauritius launches 30% film rebate scheme to attract film industry

Posted by Adgully Bureau   Nov 5th, 2013 at 00:45 am
The Mauritius Film Rebate Scheme was officially launched at a gala event by the Vice Prime Minister and Minister of Finance & Economic Development, Honourable Xavier-Luc Duval in the presence of Honourable Mookhesswur Choonee, Minister of Arts and Culture, and Bollywood...
Categories: MediaCinema
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Mon, Oct 28, 2013

Dhoom:3 The Game debuts exclusively on Windows Phone...!

Posted by Adgully Bureau   Oct 28th, 2013 at 01:30 am
Slick graphics, cool cops and superbikes, mean streets and a tenacious anti-hero – Dhoom:3 The Game has it all, and more. Developed by 99Games Online Private Limited in collaboration with Yash Raj Films Private Limited (YRF), Dhoom:3 The Game launched exclusively on...
Categories: MediaCinemaDigitalMobile
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#ChennaiExpressAt8 got overbooked on social media!

Posted by Adgully Bureau   Oct 28th, 2013 at 01:01 am
Zee TV’s social media strategy to promote the world television premiere of Chennai Express on 20th October saw an unprecedented response on Twitter. The twitteratis went ga-ga rooting the year’s biggest blockbuster, Chennai Express on Zee TV. All SRK fans received...
Categories: CinemaMediaDigitalTelevision
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Thu, Oct 24, 2013

Its official now; Kapur to replace Screwvala at Disney UTV

Posted by Adgully Bureau   Oct 24th, 2013 at 08:45 am
The Walt Disney Company (TWDC) today announced that Managing Director Ronnie Screwvala will step down on 30th June 2014 and Siddharth Roy Kapur, currently Managing Director of Disney UTV’s studio’s business, will take over the Company’s India operations....
Categories: MediaCinemaTelevision
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