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Fri, Jul 29, 2016

Big Bang Theory star Kunal Nayyar's exclusive video interview for British Airways

Posted by Adgully Bureau   Jul 29th, 2016 at 08:05 am
Big Bang Theory star Kunal Nayyar exclusive video interview for British Airways: "I cried on the phone to my family in India after landing BBT role. Now I want to be the first Indian Doctor Who" · Comedy actor speaks for first time about emotional day...
Categories: MediaDigital
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Whose idea is it anyway? The Netflix-Hotstar face-off

Posted by Adgully Bureau   Jul 29th, 2016 at 07:13 am
We all love Netflix and Hotstar for the entertainment they provide us, but recently the two competitors provided some amusement of a different kind when they had a face-off on Twitter. It is nothing new to see huge hoardings cropping up at every corner wishing politicians...
Categories: MediaDigital
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Thu, Jul 28, 2016

Mobile is a personal relationship brands have with consumers: Ambika Sharma

Posted by Adgully Bureau   Jul 28th, 2016 at 11:30 am
From biking enthusiast to entrepreneur to mastering the art of running multiple start-ups, Ambika Sharma, Founder & Managing Director, Pulp Strategy, Instappy and Trails of India, has donned many hats. A thoroughbred marketing professional with an experience of 15+years,...
Categories: MediaDigital
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Wed, Jul 27, 2016

Six young people find out what it's like to be the opposite sex

Posted by Adgully Bureau   Jul 27th, 2016 at 15:38 pm
Arré, India’s new-age digital media destination that offers original content in fiction web series, documentaries, narrative journalism, and audio, now presents India’s first reality show based on a social experiment that explores the complicated...
Categories: MediaDigital
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Starcom wins Dabur's SEO digital assignment

Posted by Adgully Bureau   Jul 27th, 2016 at 09:10 am
Publicis Media agency, Starcom, has won the SEO (search engine optimization) digital mandate of one of India’s largest and longest running fast moving consumer goods companies Dabur India. The mandate will include building engagement and visibility for as many as...
Categories: MediaDigital
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Tue, Jul 26, 2016

Hotstar gets its gameplan ready for Rio Olympics, offers 'problem of plenty'

Posted by Adgully Bureau   Jul 26th, 2016 at 16:04 pm
Premium streaming platform Hotstar has launched a series of three ad films to drive viewership and awareness about the coverage it has planned for the upcoming Rio 2016 Olympic Games. With the overriding creative thought of ‘Life Gives You Tough Choices’,...
Categories: MediaDigital
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Myntra acquires Jabong; creates combined base of 15 mn monthly users

Posted by Adgully Bureau   Jul 26th, 2016 at 13:51 pm
Myntra, a Flipkart Group company, today announced the acquisition of Jabong from Global Fashion Group to create India’s biggest fashion shopping destination. The acquisition of Jabong further strengthens Flipkart Group’s position as the undisputed leader in...
Categories: MediaDigital
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Snapdeal is the fastest with returns and refunds: ChannelPlay Study

Posted by Adgully Bureau   Jul 26th, 2016 at 13:07 pm
Snapdeal has the fastest returns and refunds process among the top 3 e-commerce companies in the country, as per a study conducted for Snapdeal by ChannelPlay, India’s leading mystery shopping company. The study was conducted in May-June 2016 and covered 20 cities...
Categories: MediaDigital
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India’s digital payments industry to reach $500 bn by 2020: Google-BCG

Posted by Adgully Bureau   Jul 26th, 2016 at 08:30 am
Highlighting the growth opportunity in the digital payments industry in India, Google and Boston Consulting Group (BCG) have launched a report – ‘Digital Payments 2020’. The report provides a comprehensive overview of the current transformation underway in...
Categories: MediaDigital
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Mon, Jul 25, 2016

Not everyone who’s doing digital content understands it: Gurpreet Bhasin

Posted by Adgully Bureau   Jul 25th, 2016 at 14:58 pm
Started around three years ago, One Digital Entertainment’s presence today ranges from music, entertainment and lifestyle to food, comedy, fashion and more.One Digital Entertainment manages digital video content for well-known names like Badshah, Raftaar, Sanjeev...
Categories: MediaDigital
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