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Fri, Nov 28, 2014

Recommendations on Reserve Price for Auction of Spectrum: TRAI

Posted by Adgully Bureau   Nov 28th, 2014 at 08:01 am
The Authority had sent its recommendations on ‘Reserve Price for Auction of Spectrum in the 800 MHz Band’ on 22nd February 2014 to the Department of Telecommunications (DoT). On 14th November 2014, the DoT sought clarifications/ reconsideration on some of the...
Categories: MediaDigital
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Thu, Nov 27, 2014

‘Culturalisation’ key to engagement – VML’s GenAsia™ 2014

Posted by Adgully Bureau   Nov 27th, 2014 at 08:01 am
Consumers’ concerns about the erosion of cultural identity necessitates a new ‘Culturalisation’ approach to marketing communications, according to latest findings from VML Qais’ GenAsia™ 2014 pan-regional research. This year’s wave of...
Categories: MediaDigital
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Wed, Nov 26, 2014

Vserv powers Indian E-commerce growth with ‘Vserv Smart RT’

Posted by Adgully Bureau   Nov 26th, 2014 at 06:30 am
Re-target desktop users on mobile sites & apps Re-target mobile site users on third party apps Delivers up to 6 X boost in ad response In yet another move to augment the smart data revolution, Vserv, a leading mobile marketing platform, today announced the launch...
Categories: MediaDigital
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September has minimal growth in Broadband: TRAI

Posted by Adgully Bureau   Nov 26th, 2014 at 06:01 am
With a growth of just 1.92 per cent in broadband from August to September, there was a decline of 4.31 per cent in the fixed wireless subscribers (Wi-Fi, Point-to-Point Radio, Wi-Max & VSAT) A recent TRAI report received by the service providers mentioned that the...
Categories: MediaDigital
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Tue, Nov 25, 2014

TRAI Releases Clarifications for ‘Valuation and Reserve Price of Spectrum: Licenses expiring in 2015-16’

Posted by Adgully Bureau   Nov 25th, 2014 at 08:15 am
The authority had sent its recommendations on ‘Valuation and Reserve Price of Spectrum: Licenses expiring in 2015-16’ on 15th October 2014 to the Depatrment of Telecommunications (DoT). On 14th November 2014, the DoT sought clarifications / reconsideration on...
Categories: MediaDigital
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Fri, Nov 21, 2014

AG Voice | Technology paves the way to your dream job with Video Interviews

Posted by Adgully Bureau   Nov 21st, 2014 at 08:30 am
Technology enabled interview tools help companies to extract talent from non-metro cities & simultaneously help job seekers to work with top employers Innovative technology backed solutions in the Recruitment & HR market are bridging the existing gap between...
Categories: MediaDigitalExclusivesAgVoice
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Thu, Nov 20, 2014

ZenithOptimedia wins duties for Foodpanda.in

Posted by Adgully Bureau   Nov 20th, 2014 at 08:15 am
ZenithOptimedia wins media mandate for Foodpanda.in after a selection process that involved a multi-agency pitch. This mandate covers all aspects of the company’s media planning & buying, and will include digital duties as well. Foodpanda.in, India’s...
Categories: MediaDigital
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India to cross 300 million Internet users by Dec’14; says IAMAI

Posted by Adgully Bureau   Nov 20th, 2014 at 07:45 am
The number of Internet users in India would reach 302 million by December 2014, registering a Y-O-Y growth of 32% over last year, according to a report ‘Internet in India 2014’, jointly published by the Internet and Mobile Association of India (IAMAI) and IMRB...
Categories: MediaDigitalMobile
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Technology can multiply creativity!

Posted by Adgully Bureau   Nov 20th, 2014 at 05:45 am
Mediaconversion is like that debutant cricketer who can make the world a fan in the very first appearance—as far as Video advertising is concerned. It aims to leverage from the tremendous growth of video consumption in India and create a new video ad network with the...
Categories: MediaDigital
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Wed, Nov 19, 2014

Businesses Willing to Trust Mission-Critical Apps to the Cloud: Infosys Study

Posted by Adgully Bureau   Nov 19th, 2014 at 07:15 am
Over 80 percent of large organizations use or plan to use mission-critical applications on cloud Infosys, a leader in consulting, technology, outsourcing and next generation services, today announced the findings of a survey that revealed that cloud is being widely...
Categories: MediaDigital
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