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Fri, Jul 31, 2015

Paper Boat to now sail with Maxus

Posted by Adgully Bureau   Jul 31st, 2015 at 01:04 am
Global communications consultancy firm Maxus has been appointed the media mandate for Paper Boat (Hector Beverages). This win comes after a multi-agency pitch by the Maxus Bangalore team headed by Sanchayeeta Verma. Hector Beverages has shaken the market with their...
Categories: MediaDigital


ShopClues launches “The Bulk Factory” for SMEs

Posted by Adgully Bureau   Jul 31st, 2015 at 00:30 am
Furthering its efforts of supporting SME merchants, ShopClues, India’s first and largest managed marketplace announces a new campaign “The Bulk Factory” where merchants/SME’s can buy products in wholesale quantities and at wholesale rates. The...
Categories: MediaDigital


Thu, Jul 30, 2015

ISA & AAAI to discuss ratings issues with BARC today?

Posted by Adgully Bureau   Jul 30th, 2015 at 12:06 pm
BARC’s official statement stating that it was the only registered television rating company in India and TAM’s rejoinder to it intrigued us at In a quest to figure out the facts we connected with a few senior industry professionals. While most...
Categories: MediaDigital


AGVOICE | 'Me-Branding' in Social Media - Why and How!

Posted by Adgully Bureau   Jul 30th, 2015 at 04:19 am
Social media is the flavour of modern times. One can do practically a lot of things by the stroke of a key. One can write, comment or pass judgment, on any subject under the sun, from salt-to-software, without any one else hindering or editing that so-called self-proclaimed...
Categories: ExclusivesAgVoiceMediaDigital


Remit2India joins hands with HDFC Life

Posted by Adgully Bureau   Jul 30th, 2015 at 03:14 am
Remit2India, the flagship brand of global digital payments specialist TimesofMoney, has recently entered into a partnership with HDFC Life to create awareness about insurance and offer life insurance products to its customers. This is the first time in India that a...
Categories: MediaDigital


We see a double digit growth: Ramesh Kumar

Posted by Adgully Bureau   Jul 30th, 2015 at 02:01 am
The digital landscape in India is seeing considerable changes with the changing habits of consumers, the explosion of smart devices, social media and the shift from traditional to mobile mediums. The fact remains that Digital media has grown rapidly around the world, and it...
Categories: ExclusivesExclusiveMediaDigital


Wed, Jul 29, 2015

Snapdeal appoints Amit Maheshwari as Chief Executive Officer of

Posted by Adgully Bureau   Jul 29th, 2015 at 02:11 am
Snapdeal, today announced the appointment of Amit Maheshwari as Chief Executive Officer of the recently acquired online premium fashion destination, Amit most recently served as Senior Vice President of Fashion at Snapdeal and was instrumental in growing the...
Categories: MediaDigital


PayU signals extensive brand building plans, ropes in Ex-CEAT Marketing GM

Posted by Adgully Bureau   Jul 29th, 2015 at 01:54 am
PayU, India’s leading online payment company has further enriched its burgeoning talent pool by announcing the appointment of Prabhakar Tiwari as its CMO. A veteran in the field of marketing and brand building with renowned brands such as CEAT Tyres, Parachute Oil and...
Categories: MediaDigital


ICICI Bank introduces convenient recharge facility for Delhi Metro commuters at mRUPEE outlets

Posted by Adgully Bureau   Jul 29th, 2015 at 00:40 am
ICICI Bank Ltd, India’s largest private sector bank, announced the launch of a new recharge facility for Delhi Metro cards. Any card holder of Delhi Metro can now conveniently recharge his metro cards at close to 1000 mRUPEE outlets of Mobi Wallet Payment Systems...
Categories: MarketingMediaDigital
Comments raises US$100 Million

Posted by Adgully Bureau   Jul 29th, 2015 at 00:20 am, India’s largest furniture and home products marketplace, has raised US$ 100 Million in a fresh round of funding led by Goldman Sachs and Zodius Technology Fund. Existing investors Bertelsmann India Investments (BII) and Silicon Valley based Norwest...
Categories: MediaDigital


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