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Fri, Sep 30, 2016

VOOT bets big on ‘small’: embarks on marketing campaign for Voot Kids

Posted by Adgully Bureau   Sep 30th, 2016 at 06:36 am
VOOT, Viacom18’s OTT platform, is all set to roll out a hi-decibel marketing campaign for its Voot Kids service. With 1750 hours of content, 7000+ videos and 100+ characters, Voot Kids has curated the largest digital repository of premium kids content, since the OTT...
Categories: MediaDigital
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Thu, Sep 29, 2016

LIQVD Asia bags digital duties of Stylam Industries

Posted by Adgully Bureau   Sep 29th, 2016 at 09:19 am
LIQVD Asia has been assigned the digital mandate for Stylam Industries, a Panchkula-based manufacturer and exporter of high pressure laminates, exterior cladding and exterior flooring. The win follows a multi-agency pitch. The mandate for LIQVD Asia is to manage social...
Categories: MediaDigital
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Mirum India bags Digital & Social Media duties for Global Citizen India

Posted by Adgully Bureau   Sep 29th, 2016 at 07:01 am
The Global Citizen Festival India will be hosted on November 19, 2016 in Mumbai with Coldplay, JAY Z and many leading Indian artists headlining the event. Mirum India has got the mandate to manage the Digital & Social Media presence. The Global Education and...
Categories: MediaDigital
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Google sharpens its focus on India; announces multiple products

Posted by Adgully Bureau   Sep 29th, 2016 at 03:23 am
Today, at the second edition of its signature Google for India event, Google announced five new products that are adapted for and aimed at expanding access to the Internet for users in India. This includes new products built for specifically for India — YouTube Go, the...
Categories: MediaDigital
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Wed, Sep 28, 2016

Havas Media Group India appoints Nitin Karkara as Head of Digital

Posted by Adgully Bureau   Sep 28th, 2016 at 12:22 pm
Nitin Karkara comes on board as Head of Digital at Havas Media Group India. His key responsibility will be to promote and drive growth for the 360-degree digital offering of Havas Media in India for existing and new clients. Karkara previously was General Manager and Head of...
Categories: MediaDigital
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Facebook announces 4 million active advertisers

Posted by Adgully Bureau   Sep 28th, 2016 at 11:04 am
Facebook has announced that today, more than 4 million businesses all over the world actively advertise on the platform, with more than 70 per cent outside of the US. The fastest growing region is South East Asia, while Vietnam, Indonesia, Greece, Ukraine, and the...
Categories: MediaDigital
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Creativity & design becoming important for businesses in India: Adobe study

Posted by Adgully Bureau   Sep 28th, 2016 at 08:04 am
With the Government of India’s focus on resurgence of design, innovation and creativity led entrepreneurship (D.I.C.E), the last year witnessed a clear increase in the emphasis laid on design and creativity in businesses across the country. This rise of design-led...
Categories: MediaDigital
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Tue, Sep 27, 2016

BARC India ropes in Nielsen's Jamie Kenney as Business Head – Digital

Posted by Adgully Bureau   Sep 27th, 2016 at 13:34 pm
BARC India has appointed Jamie Kenney as Business Head - Digital. The move is a part of BARC India’s plan of launching digital audience measurement in the country. An International Business Management graduate from University of South Florida, Kenney has a...
Categories: MediaDigital
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At Godrej, we see digital TG as conversation partners: Ajay Dang

Posted by Adgully Bureau   Sep 27th, 2016 at 11:48 am
Like every year, people are facing severe mosquito infestation during the monsoons, even as Dengue and Chikungunya cases are on the rise. Following the heavy rains in Mumbai and Delhi, many twitteratis started conversations around how annoyed they are about mosquitoes and to...
Categories: MediaDigital
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Culture Machine appoints Ruchir Joshi as Content Head

Posted by Adgully Bureau   Sep 27th, 2016 at 00:08 am
Culture Machine, the digital media company, announced the appointment of Ruchir Joshi as the Content Head. He will be based in Mumbai and report to Sameer Pitalwalla, CEO & Co-Founder, Culture Machine. He joins Culture Machine with over two decades of experience...
Categories: MediaDigital
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