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Wed, May 16, 2012

Exclusive | Going all out to expand boundaries: Forbes' Indrajit Gupta

Posted by Adgully Bureau   May 16th, 2012 at 02:29 am
The general scenario and the state of business magazines around 2008-09 was pretty dull with nothing interesting on offer for the readers and the advertisers. A sort of stagnancy had crept in and readers had lost interest, they were looking at quality international magazines to...
Categories: ExclusiveMediaPrint
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Tue, May 15, 2012

DNA ranks amongst India’s most informative & read print dailies: The Brand Trust Report India 2012

Posted by Adgully Bureau   May 15th, 2012 at 06:30 am
The Brand Trust report 2012, maps trust scores basis 61 primary components & ranks brands accordingly.  The 2718 respondents to this survey were Influencers of society, all SEC AB, proficient in English & salaried. Besides trust scores, these influencers ranked the...
Categories: MediaPrint
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Mahindra Retail introduces ‘Mother’s World’ Magazine

Posted by Adgully Bureau   May 15th, 2012 at 06:15 am
Taking another step in cementing their philosophy of striking innovations that enrich communities and enable people to Rise, Mom & Me, the flagship brand of Mahindra Retail introduces its first ever   publishing initiative with the launch of a maternity magazine titled...
Categories: MediaPrint
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Fri, May 11, 2012

Grihshobha unveils the second edition of Golden Girls Grand Annual!

Posted by Adgully Bureau   May 11th, 2012 at 00:01 am
Grihshobha magazine unravels its biggest grand annual issue yet, christened as Golden Girls: Business Icons in their real lives across all its eight language editions. Bringing together 15 of India’s most powerful business women, it showcases the stories of India’s...
Categories: MediaPrint
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Lokmat renames its Ad dept. as AIM and Circulation dept. as RACE

Posted by Adgully Bureau   May 11th, 2012 at 00:48 am
To drive its growth agenda in a more meaningful manner in Maharashtra and Goa, Lokmat Media Ltd renames its Advertisement & Circulation departments as AIM and RACE.   AIM stands for Aiding Impact Monetization. The advertisement department does chase every rupee in the...
Categories: MediaPrint
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Tue, May 08, 2012

Vogue India partners with FDCI to launch Vogue Fashion Fund!

Posted by Adgully Bureau   May 8th, 2012 at 22:14 pm
After years of success in several countries, the prestigious Vogue Fashion Fund makes its India debut this year. Vogue India, in collaboration with the Fashion Design Council of India (FDCI), is launching this annual event to give centre stage to India’s next generation of...
Categories: MediaPrint
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Sat, Apr 28, 2012

Lonely Planet Magazine all set to launch India Travel Awards 2012

Posted by Adgully Bureau   Apr 28th, 2012 at 06:45 am
Lonely Planet Magazine India Travel Awards is certain to set the travel industry afire, these awards celebrate the best travel experiences available to Indians, and anoint the best service providers, the preferred places to stay and the destinations Indians most love to...
Categories: PrintEvent MarketingMediaMarketing
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Wed, Apr 25, 2012

Sakal adds a golden touch on Akshay Tritiya

Posted by Adgully Bureau   Apr 25th, 2012 at 06:30 am
Akshaya Tritiya has always been celebrated across the state of Maharashtra as an auspicious day for buying gold jewellery and thus is one of the most impactful business days for the jewellery industry. It is usual for the jewelers in Pune to loosen their purse strings on this...
Categories: PrintMedia
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Fri, Apr 20, 2012

HT reaches out to over 1 Mn underprivileged kids with 'Beginners Textbook' concept

Posted by Adgully Bureau   Apr 20th, 2012 at 06:00 am
As a part of the "You Read, They Learn' (YRTL) initiative launched on 18th April, Hindustan Times has committed to contributing 5 paise from every Metro Copy in Delhi-NCR. To build on that initiative, Hindustan Times printed a beginner's textbook in every copy of the newspaper...
Categories: PrintMedia
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Thu, Apr 19, 2012

Rajasthan Patrika published in double the size!

Posted by Adgully Bureau   Apr 19th, 2012 at 06:00 am
Patrika group is known for its journalism quality and its aggressive marketing approaches. While Rajasthan Patrika has maintained its lead in home state Rajasthan over years now. Rajasthan Patrika has earned itself the No.1 Hindi newspaper status in various states of its...
Categories: PrintMedia
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