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"Media - Television" Category

 
Tue, May 15, 2012

TRAI issues clarifications on the subject of Carriage Fee!

Posted by Adgully Bureau   May 15th, 2012 at 07:02 am
TRAI (Telecom Regulatory Authority Of India) has issued an amendment to the existing Interconnect Regulations 2012 for Digital Addressable Cable TV Systems (DAS) on 14th May 2012.   This news has come as a relief to broadcasters. They were hoping that the carriage fee...
Categories: MediaTelevision
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TRAI issues new regulations on advertisements for TV channels!

Posted by Adgully Bureau   May 15th, 2012 at 13:33 pm
The Telecom Regulatory Authority of India (TRAI) has comes out with the latest set of regulations for the TV Channels pertaining to advertisements. These regulations have been issued by TRAI under the title ‘Standards of Quality of Service (Duration of...
Categories: MediaTelevision
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Mon, May 14, 2012

ET NOW further strengthens its market opening segment

Posted by Adgully Bureau   May 14th, 2012 at 13:31 pm
Stock Market Channel, ET NOW has strengthened its market opening band by extending the “Trading Calls” segment by half an hour. The show will now air from 8am - 10.30am now. ET NOW has always enjoyed a strong share in the morning band and this move will further...
Categories: MediaTelevision
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Sat, May 12, 2012

MIB empanels private cable and satellite TV channels for Govt. ads

Posted by Adgully Bureau   May 12th, 2012 at 13:43 pm
The Ministry of Information & Broadcasting announced new policy guidelines for empanelment of private cable and satellite TV channels for government advertisements released by Directorate of Advertising and Visual Publicity (DAVP). The primary objective of these guidelines...
Categories: MediaTelevision
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Star's Satyameva Jayate records 3.8 TVR

Posted by Adgully Bureau   May 12th, 2012 at 12:36 pm
The most talked about television show of the year, Satyameva Jayate marking Aamir Khan’s first stint with television made its debut on 6th May,Sunday in the 11:00 am slot, on all channels of the Star network and on Doordarshan.The show managed to garner a 3.8 TVR in the...
Categories: MarketingMarket ResearchMediaTelevision
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Fri, May 11, 2012

PIX is all set to make the TV screens sweat this summer!

Posted by Adgully Bureau   May 11th, 2012 at 03:02 am
Sony Pix has been on an innovative spree and investing in creating and building various blocks. In a new initiative they are looking at beefing up their afternoon slots. Research indicates that they have been generating substantial eyeballs in the afternoon time slot. Pix has...
Categories: ExclusiveMediaTelevision
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BIG RTL THRILL unveils its logo!

Posted by Adgully Bureau   May 11th, 2012 at 03:06 am
The recently named BIG RTL THRILL from the Reliance Broadcast Network and RTL Group joint venture unveils its logo through a multi-media campaign on May 10th. The logo will be revealed through an extensive campaign across its television channel bouquet BIG CBS PRIME, SPARK,...
Categories: MediaTelevision
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Thu, May 10, 2012

Zee TV's DID Little Masters records 6.2 TVR: TAM

Posted by Adgully Bureau   May 10th, 2012 at 01:16 am
The TAM ratings for the 18th week have clearly proved that “DID Little Masters” takes the cake when it comes to reality shows; by gaining a 6.2 TVR; something that no reality show has been able to achieve in the recent times.The show initially opened at 5.78 TVR....
Categories: MarketingMarket ResearchMediaTelevision
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Wed, May 09, 2012

CNN Freedom Project documentary bags 'Gold World Medal at NY Festival!

Posted by Adgully Bureau   May 9th, 2012 at 02:33 am
In recognition of CNN’s exceptional and courageous reporting, the network has been honored with the ‘Gold World Medal’ in the Cultural Issues category at New York Festival’s International TV and Film Awards 2012 for ‘Trapped by Tradition: a CNN...
Categories: MarketingEvent MarketingMediaTelevision
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Tue, May 08, 2012

Exclusive | Did Satyamev Jayate live upto its expectations?

Posted by Adgully Bureau   May 8th, 2012 at 13:31 pm
Even before the first episode was telecast, the marketing noise around it had been raised to several decibels and every effort was made to ensure that its promo reached everyone’s ears and eyes. The show after all was a supposedly first in the history of Indian television....
Categories: MediaTelevisionExclusive
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