Crossword Bookstores promotes Kinjal Shah as CEO

Crossword Bookstores has witnessed restructuring at its senior level and has recently announced the promotion of Kinjal Shah as its new CEO. Having served as the Chief Operating Officer before being elevated to the position, Kinjal Shah will now be responsible for developing the business, ensuring world class service, building in new strategies and innovation.

Speaking about his new role, Kinjal Shah said, “I have been a part of Crossword for a long time and we have growing at a scorching pace. I hope to further upscale the brands strengths by creating part breaking concepts and ideas that will create unparalleled value to the brand and our loyal clientele going forward. ”

During his tenure over the last 10 years, Crossword Bookstores has grown from strength to strength under his leadership. He has been a strong pillar in the success of the organization through his passion for books and innovative strategies. It is his constant drive to bring in excellence that ensures that Crossword delivers great service to its customers. Under his guidance, Crossword has won numerous awards and accolades, the most recent being ‘Best Book Retailer’ Winner of the prestigious - Indian Retail Awards 2014. 

Crossword Bookstores won the award competing against other top players in the segment and were judged on the basis of business performance, customer experience, innovation and leadership.