Amway India’s ‘Nutrilite’ became the largest brand in vitamins and dietary supplements

Amway India’s ‘Nutrilite’ became the largest brand in vitamins and dietary supplements
Posted by Adgully Bureau | February 9th, 2010 at 6:15 am

Amway (India) – offers services in the multi-level marketing or direct selling industry, has all the reasons to enjoy and have a bash as ‘Nutrilite’ , its biggest brand in India has crossed a sales mark of Rs 750-crore. Thus, Nutrilite has become the largest brand in vitamins and dietary supplements market in the country.

Amway (India) – is part of the Amway Global Community, the official India Affiliate of Amway, the global leader in multilevel market.
The brand which is spread across 29 product categories now accounts for around 55 per cent of the company’s turnover of Rs 1,407 crore.

As per media reports, William S Pinckney, CEO and MD, Amway India said, “We are definitely excited about the response Nutrilite has received from the Indian consumers and hope to see at least 25 per cent growth for the brand in the next few years.”