Dabur honey PR campaign wins laurels
Posted by Adgully Bureau | December 15th, 2009 at 12:42 pm
Dabur honey’s PR campaign has won inaugural Asia Pacific Sabre award.
Posted by Adgully Bureau | December 15th, 2009 at 12:42 pm
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The agency behind the campaign Shandwick India has won the honour for its Dabur Honey PR campaign.
The campaign- “Drop sugar for a Healthy Honeylicous Life!” – was adjudged as the ‘Best campaign across the Indian Sub-continent’, the category attracted close to 400 entries from across the Asia Pacific region.
As per reports, the Dabur Honey campaign did well in India and surpassed the targets, making the brand No 1 in the market.
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