Durex to donate 50,000 condoms online
Posted by Adgully Bureau | December 15th, 2009 at 1:53 pm
The major condom manufacturer Durex aims to donate 50,000 condoms through its Facebook app.
Posted by Adgully Bureau | December 15th, 2009 at 1:53 pm
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The company has launched a a Facebook application that allows users to change the colour of rabbits, which pop-up in the app, to blue by clicking on them.
For every 10 bunnies clicked, Durex promises to donate one condom to NGOs who will further distribute them among youth. As per the reports, the application has already contributed 8, 951 condoms for donation since its launch on December.
The application has been developed by Bangalore based digital agency Geek.
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