JWT retained as Pizza Hut’s creative agency
Posted by Adgully Bureau | October 27th, 2009 at 8:33 pm
Pizza Hut had invited a creative pitch activity from agencies. The participating agencies included JWT, O&M, BBDO and Saatchi & Saatch. Pizza Hut’s account is estimated to be close to Rs 15 crore. After the review and evaluation of presentations by agencies, Pizza Hut has decided to retain JWT as its creative partner.
Posted by Adgully Bureau | October 27th, 2009 at 8:33 pm
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Interestingly, JWT was the very agency that handled duties for Pizza Hut during its launch and has been working closely with the brand for over 14 years. It was confirmed by Pizza Hut that JWT was chosen as the creative agency owing to its appropriate approach and understanding of the brand, challenges and innovative solutions designed.
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