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UTV Bindass’ Emotional Atyachaar is back
Posted by Adgully Bureau | August 4th, 2010 at 7:00 am

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UTV Bindass launches the 2nd season of the most talked about and sensational reality show Emotional Atyachaar on 7th August. With over the edge content Emotional Atyachaar 2 gets bigger and better and is positioned to enthrall its viewers.

Taking things further with much more drama and emotions the show takes the concept of love and fidelity and boils up radical questions, revealing the real truth behind relationships on national television. UTV Bindass with its second season sends out message that the EAT (emotional atyachar team) can be anywhere and everywhere, so Please Don’t Cheat. The truth unfolds as reality of love is put to test as confrontations now takes place in front of family members, friends and co-workers. Watch the action unfold on the show that got the entire nation speaking about infidelity in the open, beginning 7th August at 7pm every Saturday only on UTV Bindass!

Commenting on the launch of Emotional Atyachaar 2, Nikhil Gandhi, Business Head, UTV Bindass said, “Emotional Atyachaar made headlines with its groundbreaking concept which was not only an extremely engaging watch, but also a reflection of what people actually undergo in today’s time. We went forth with the concept of this show initially truly based on intensive consumer research. Emotional Atyachaar soon after its launch got major recognition because it was the first ever reality show to talk about bold topics like infidelity and cheating out in the open. Most of the participants on the show who have taken our support to learn the reality have come back and thanked for providing them eye opening truth. We have received overwhelming response for the show and we expect the same reception all across with our offering of the second season.”

Emotional Atyachaar is being produced by UTV Television with inputs from Creative Director & writer Roshni Ghosh The programme is conceptualized by the Bindass Team with input from Head of Programming Shalini Sethi, Creative Director Shifa and Executive Producer Piyush Bhatia.

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