"Kolkata Knight Riders" Category
Thu, Apr 28, 2011
TV this week: IPL powerplay garners high TVR while GECs scrape through
Posted by Adgully Bureau Apr 28th, 2011 at 08:01 am
According to the latest TAM data Star Plus is at number one spot with a Gross Rating Point (GRP) and Channel Share (CS) of 300 and 25.3% respectively. Moreover this week Star Plus's show Yeh Rishta Kya Kehlata Hain after having enjoyed the No 1 spot last week, is the number...
Thu, Apr 21, 2011
TV this week: GECs see decline in GRP, IPL enjoys high TVR
Posted by Adgully Bureau Apr 21st, 2011 at 08:01 am
According to the latest TAM data Star Plus is at number one spot with a Gross Rating Point (GRP) and Channel Share (CS) of 319 and 26.5% respectively. Moreover this week Star Plus's show Yeh Rishta Kya Kehlata Hain is the number one show across all GECs with a TVR of 5.79% and...
Thu, Apr 14, 2011
TV this week: GEC shows affected due to IPL Fever, see decline in TVR
Posted by Adgully Bureau Apr 14th, 2011 at 08:15 am
According to the latest TAM data Star Plus has regained its number one spot. After having pushed to the second position last week the channel is at the top again with a Gross Rating Point (GRP) and Channel Share (CS) 334 and 26.5% respectively which is very high compared to...
Indigo Consulting honoured at the 15th Annual Webby Awards
Posted by Adgully Bureau Apr 14th, 2011 at 07:10 am
Digital marketing agency, Indigo Consulting, has won two "Official Honoree' distinctions at the prestigious international 15th Annual Webby Awards. The Abu Dhabi Commercial Bank website (Award Entry) won an "Official Honoree' distinction under the "Banking and Bill Paying"...
Fri, Apr 08, 2011
Linc Pen inks deal with three teams for IPL 4
Posted by Adgully Bureau Apr 8th, 2011 at 07:35 am
Linc Pens, one of the leading pen brands of the country, has inked sponsorship deals with three teams for the current season of the Indian Premier League (IPL). Linc Pen would continue as a partner of both the Rajasthan Royals and Kolkata Knight Riders from IPL 2010....
Categories: Marketing, Sports Marketing,
Wed, Apr 06, 2011
Nokia to continue powering Kolkata Knight Riders for IPL 4!
Posted by Adgully Bureau Apr 6th, 2011 at 08:01 am
Gearing up for the fourth season of India's most extravagant cricketing bonanza - the Indian Premier League, Nokia India has announced the renewal of its association with the Kolkata Knight Riders for the 4th straight year. Nokia will continue as the principal sponsor of the...
Categories: Marketing, Sports Marketing,
Tue, Mar 29, 2011
Indigo Consulting retained by KKR for its web and mobile marketing initiatives
Posted by Adgully Bureau Mar 29th, 2011 at 06:30 am
Kolkata Knight Riders (KKR) has retained Indigo Consulting as their digital agency for the IPL 2011 Season and will continue to partner with Indigo Consulting for their web and mobile marketing activities. The KKR website promises to be a one-stop destination for KKR fans...
Tue, Feb 23, 2010
IPLs new mode of communication, "Twitter'
Posted by Adgully Bureau Feb 23rd, 2010 at 06:45 am
Twitter Twitter all the way, and the next who joined this play is Lalit Modi, Commisioner, Indian Premiere League (IPL). This social networking has now become the new mode of communication for the IPL management, team owners and cricket players.Nowadays, Modi is tweeting a lot...
Mon, Feb 08, 2010
SRK's Kolkata Knight Riders is going 'Purple' now
Posted by Adgully Bureau Feb 8th, 2010 at 15:28 pm
Kolkata Knight Riders (KKR) ' one of Indian Premiere League's team which is owned by the King Khan of Bollywood, Shah Rukh Khan, has changed its jersey's color from black and gold to Purple, to increase the merchandise sales.Some team sponsors who had started work on team...
Categories: Marketing, Sports Marketing,
Tue, Nov 03, 2009
Indigo Consulting wins Gold medals at W3 Awards
Posted by Adgully Bureau Nov 3rd, 2009 at 14:12 pm
Indigo Consulting has won three awards, 1 Gold, 2 Silver at the W3 Awards 2009.The marketing agency has won gold award for their work on Kolkata Knight Riders website and silver award for Asian Paints ColourNext2009 and Chlorophyll.In its fourth year, the W3 Awards received...
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