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Mon, Jul 19, 2010

Maxus mumbai gets L'Oreal media AOR

Posted by Adgully Bureau   Jul 19th, 2010 at 08:02 am
Maxus Mumbai has won the prestigious L'Oreal media AOR after a pitch. Maxus won this account after a pitch process which was participated by the incumbent agency - Lodestar, Madison and Zenith Optimedia. Lodestar and Maxus was shortlisted for the final round. We continue to win...
Categories: AdvertisingAgency
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Sat, Mar 13, 2010

Zoozoo is back again with DLF IPL season 3

Posted by Adgully Bureau   Mar 13th, 2010 at 07:30 am
Welcome back! Zoozoo ' a character in all white will be seen once again in DLF Indian Premiere League (IPL) season 3 after last IPL. The character was launched in the last year IPL. But, this season from his land he will be seen at different places as well like ' forests,...
Categories: MarketingSports MarketingAdvertising
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Mon, Mar 08, 2010

DLF IPL season 3 tickets now available on Vodafone M Shop

Posted by Adgully Bureau   Mar 8th, 2010 at 06:45 am
DLF Indian Premier League (IPL) season 3 tickets are now available on Vodafone M-Shop. In fact, The IPL tickets can also be purchased through mobile phones.Vodafone M-Shop ' it is a service that allows customers to make various bill payments, recharge any Vodafone prepaid...
Categories: MediaMarketingSports MarketingMobile
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Tue, Feb 23, 2010

How Mobile operators are hard selling their brands

Posted by Adgully Bureau   Feb 23rd, 2010 at 21:39 pm
Do you remember when was the last time you left home without your mobile phone? It won't be surprising if you don't exactly remember, as mobile usage has become as mundane as brushing your teeth. The use of mobile phone in India has evolved from being luxury to necessity and...
Categories: FeatureExclusives
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Fri, Feb 05, 2010

SET Max & Organisers will keep an eye on ambush marketing, IPL 2010

Posted by Adgully Bureau   Feb 5th, 2010 at 14:17 pm
SET Max, an official broadcaster and the organisers have decided that nothing unofficial will happen in the Indian Premier League (IPL), this time. To do so, SET Max and the organisers plans to take a number of measures to check waylay marketing at the Tewnty20 match on the...
Categories: MarketingSports Marketing
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Fri, Oct 30, 2009

Now watch cartoon channels on mobile

Posted by Adgully Bureau   Oct 30th, 2009 at 12:15 pm
Don't get the time to watch your favourite cartoons? Now you can watch them on your own mobile phone. Channels like CNN, Cartoon Network and Pogo can be watched.Turner International India and Apalya Technologies, an end-to-end mobile video solution enabler, have come together...
Categories: TelevisionMediaMobile
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Thu, Oct 29, 2009

Vodafone faces flak over misleading advert

Posted by Adgully Bureau   Oct 29th, 2009 at 19:26 pm
Vodafone has been facing flak from the Advertising Standards Authority (ASA) in UK for its ads promoting revised international call rates. Few people have raised eyebrows towards the use of the word "abolished" in Vodafone's adverts. Bartle Bogle Hegarty created advertisements...
Categories: PrintRadioTelevisionDigitalMediaMarketingMobileAdvertisingAgency
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Tue, Oct 27, 2009

Walk in Shoppers Stop, take home Zoozoo merchandise

Posted by Adgully Bureau   Oct 27th, 2009 at 17:19 pm
Remember Zoozoo? Of course you remember. Who could ever forget those loveable things! Well, now you can take a Zoozoo home with you. Er, sort of. Vodafone and Shoppers Stop have come together to offer Zoozoo merchandise to the consumers.

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Categories: OOHMediaMarketingDirect MarketingMobileAdvertising
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Tue, Oct 20, 2009

BSNL to woo consumers with tariff vouchers

Posted by Adgully Bureau   Oct 20th, 2009 at 21:06 pm
Public sector telecom operator BSNL is giving a clear competition to the private telecom companies. As Reliance Communication and other operators are adopting pay per second system on pre-aid schemes and introducing SMS service and calls tariffs at 0.50 paise. BSNL has also...
Categories: MediaMobile
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Wed, Oct 07, 2009

Shivnath Thukral quits NDTV to join Essar Group

Posted by Adgully Bureau   Oct 7th, 2009 at 17:14 pm
Shashi Ruia, Chairman, Essar Group said about the development, "Shivnath has a rich experience of analyzing Indian businesses, financial markts and economic affairs. He also brings to the table international experience of engaging with global thinkers, economists and CEOs. His...
Categories: Television
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