The Hindu Launches Its Mumbai Edition

Kasturi & Sons Limited announced today that the first Mumbai edition of The Hindu will appear on November 28, 2015. The Mumbai edition will add to 40 editions of The Hindu that are already published from 17 major Indian cities across India.

Announcing the edition, The Hindu Editor Dr. Malini Parthasarathy said: “We realise our core brand strength is the credibility and integrity of our reporting. This brings authenticity to our perspective. At the same time, we acknowledge Mumbai’s great transformation into an upwardly rising global city. Our edition has eight pages uniquely catering to Mumbai. We hope to capture both the buoyant and the poignant stories emanating from here.”

The concept of the Mumbai edition is unique, incorporating special pages on each aspect of India’s ‘Maximum city’, as the financial and corporate headquarters of the country, as well as a film and fashion hub. At the same time, The Hindu will bring its legendary reportage from the country’s most experienced and respected team of more than 600 journalists, and the most thought-provoking columns and editorials that the newspaper is renowned for.

The Mumbai edition marks many firsts for The Hindu, which is credited with breaking some of India’s biggest news stories, and at the same time its in-depth coverage of developments and issues otherwise ignored in the mainstream press. In particular it is known for its penetrating coverage of South India, with at least one representative in nearly every district of the four southern states. With bureaus in other parts of the country, including Delhi, The Hindu is India’s most national newspaper.

At 137 years, The Hindu is one of India’s oldest newspapers, with a net paid daily circulation approaching 1.5 million copies.

The Hindu was the first newspaper in India to start printing copies in remote locations using a system of facsimile transmission of pages made up in a central facility – way back in 1969. It has always been a pioneer in News technology, and in order to ensure reliable early morning deliveries in large parts of the country, it ensured air-borne supplies, using its own fleet of aircraft from 1963.  In 1939 The Hindu became the first Indian newspaper to have a P&T teleprinter machine installed in its own office, obviating the need to collect telegrams from the Central Telegraph Office. Interestingly in the Mumbai context, in 1949 The Hindu became the first newspaper in India to have a direct teleprinter link between two of its own offices, in this case between Madras and Bombay. The Hindu has a major presence online: it was the first Indian newspaper to start an internet edition, in 1995. www.thehindu.com  is one of the most visited news sites in the country.

The Hindu is the flagship publication of Kasturi & Sons Limited, which also publishes business daily BusinessLine, the fortnightly Frontline, and sports weekly Sportstar.  

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