Twitter becomes the central ground for state elections 2016

The recently concluded multiple state election saw millions of Tweets in multiple languages from principals, the people, media partners and government agencies, more than 4.5 million Tweets between April 20 2016 this year till May 20, as the polls closed.

 

Some key data points of the season:

 

  • Total Tweets for the elections eason of April 21 to May 21: Over 4.5 million Tweets

  • Highest Tweet per minute: 740 Tweets per minute on Counting Day (May 19) at 12 PM

  • Total Tweets on Counting Day: 400,000 Tweets (May 19)

  • Total Tweets on Polling Day: 280,000 Tweets (May 16)

  • Total Tweets on Polling Day for the state of Tamil Nadu: 100,000 Tweets (May 16)

 

And this is what your Tweets looked like, when visualised on a time-lapsed map (click map to play 30 second video).

 

Screen Shot 2016-05-21 at 3.03.26 pm.png

Heat Map Link: https://twitterdata.cartodb.com/viz/6f25dc7c-1e43-11e6-90da-0ecfd53eb7d3/embed_map

 

The Blue (TMC), Orange (AIADMK), White (BJP), and Green (INC) blinking dots on the Interactive Map indicate Tweets for various parties in different states across the country.

The month-long election momentum was also represented in the Total Tweet Volume of over 4.5 million Tweets captured from April 21 to May 21, 2016, with the peak of conversation spiking on Counting Day on May 19 at 12 pm approximately with a total of 740 Tweets Per Minute.

 

Screen Shot 2016-05-21 at 4.01.54 pm.png

Link to interactive Reverb chart: https://reverb.guru/view/453642861156068869

 

Top Tweets of the election season

https://twitter.com/mkstalin/status/733315263458738177 (2K RTs)

https://twitter.com/BJPRajnathSingh/status/733194943225679872 (540 RTs)

https://twitter.com/MamataOfficial/status/733203121942323200 (200 RTs)

https://twitter.com/Dev_Fadnavis/status/733215874341969920 (170 RTs)

https://twitter.com/MamataOfficial/status/733203121942323200 (197 RTs)

 

PM Narendra Modi’s (@NarendraModi) Tweet congratulating the BJP government in Assam was one the Top Retweets (5,354 RTs) this election season.

 

Screen Shot 2016-05-21 at 4.36.49 pm.png

 

 

Counting Day on Twitter

The conversation reached fever pitch on Counting Day, 19th of May 12 pm with the Tweet per minute count hitting 740 tweets. With 400,000 total conversations on Counting Day, Twitter was abuzz with election conversations as people Tweeted with hashtags #Election2016, #Verdict16, #BattleForTheStates, and #Verdict2016 to discuss the fate of party leaders. Most popular Twitter conversations on the counting day unfolded among the politicians, congratulating the winning ministers.

Tweets from politicians, parties, party leaders, and political commentators on the on-ground action around the final results and predictions kept the platform alive through counting day.

 

https://twitter.com/AIADMKOfficial/status/733166632424460288 (66 RTs)

 

Screen Shot 2016-05-19 at 5.55.15 pm.png

Link to interactive Reverb Chart here: https://reverb.guru/view/983100226081598515

 

Polling Day on Twitter

As 4 states and 1 union territory went to poll on May 16, users Tweeted with hashtags #TN100Percent, #வாக்களித்தேன், #IVotedTN, #TNElections2016, and #TNVotes that trended through the course of the day. The Polling Day conversations reached 100,000 Tweets, making Twitter the perfect window to the on-ground action and energy of Polling Day.




 

Screen Shot 2016-05-21 at 4.21.34 pm.png

Link to interactive Reverb Chart: https://reverb.guru/view/260065201439207387

 

For the first time in the election history of Tamil Nadu, Twitter has collaborated with the local Election Commission (@TNelectionsCEO) to encourage and inspire citizens to exercise their constitutional right. Aimed to increase awareness around the elections in the state, Twitter India developed various tools and strategies for the Election Commission to drive people to Tweet and participate in the political discussions taking place in their constituency. The state of Tamil Nadu received 73.76% voter participation, and the high engagement and participation of the elections was witnessed on Twitter.

 

Screen Shot 2016-05-17 at 4.31.15 pm.png

Link to interactive Reverb Chart: https://reverb.twitter.com/view/603882350299578732

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