100% Health = 100% Marks: Dettol

With the examinations approaching in most schools across the country Dettol, one of the most "trusted" germ protection brands, has come up with a campaign called "100% Health 100% Marks". The idea is to promote healthy habits with children especially during examinations. This campaign is yet another initiative taken by Dettol to educate people on habits that would protect them from illnesses caused due to lack of hygiene.

Working on this campaign Satbir Singh, Chief Creative Officer, Euro says; "Dettol is the undisputed germ-fighting champion trusted by moms. Dettol understands a mother's concern for the well-being of her family. This concern is usually heightened around times when her family is under threat of disease like monsoons or when children shouldn't rink risk of falling ill like around exams. This is well appreciated by Dettol. And it marches step by step with the mother."

In line with the 360 they are adding a link to the Dettol India Website. The link will be named 'Health tips for Examinations'.

At Dettol they believe that getting good grades and performing better than others is a constant pressure that all students go through. One must understand that while preparing for the examination day; staying healthy and stress free is extremely important. Eating Healthy, Proper Exercise, following a Personal Hygiene Regime thus becomes prime.