1st India News consolidates leadership in Rajasthan

As per the latest BARC data for week 40, 2022, 1^st India News has raced ahead of News18 Rajasthan with 44% share in the 15+ ALL TG (SOURCE: BARC; TG: 15+ ALL; MKT: RAJASTHAN (URBAN); WEEK 40, 2022; 24 HRS; SHARE% OF TOP 3 CHANNELS BASIS IMPRESSIONS 000’S)

1^st India News has been consistently performing better than the competition in the Rajasthan Urban market on a weekly basis among the key TG of 15-50 Years Male Female ABC TG

In the same TG, 1^st India Rajasthan has prevailed over the competition News18 Rajasthan week-on-week basis, with 46% share in week 39 and 45% share in week 40, 2022 respectively (SOURCE: BARC; TG: 15-50 YEARS MF ABC; MKT: RAJASTHAN (URBAN); WEEK 39 & 40, 2022; 24 HRS; SHARE% OF TOP 3 CHANNELS BASIS IMPRESSIONS 000’S)

Launched back in 2013, 1^st India News boasts of a strong reporter network of over 2000 reporters and has deployed a reporter in each constituency of Rajasthan. The channel is usually the First-to-break accurate news. The latest BARC data clearly reflects that 1^st India News is the preferred news channel of discerning Hindi news viewers in Rajasthan.

Mr Manoj Jagyasi, Chief Business Officer, said, “For regular updates and high impact news days, viewers tune into 1^st India News for its credible and diverse news content. Key national advertisers and top clients in Rajasthan trust 1^st India News to effectively deliver on their brand campaigns. We offer a wide range of customized media solutions which has increasingly attracted interest of advertisers and media agencies alike”