2018 Midas Awards for World’s Best Financial Advertising is open for entries
The 2018 Midas Awards for the World’s Best Financial Advertising is now open for entries. Founded in 2001, the Midas Awards is the only awards show to recognise excellence in financial advertising and marketing on a global scale.
“The Midas Awards has a 17-year legacy of honouring the World’s Best Financial Advertising,” said Scott Rose, Executive Director of the Midas Awards. “Midas’ reach extends over regional, national and continental boundaries to provide a global view of advertising and corporate communications in the international financial community and continues to be the only international advertising competition that honours the world of financial advertising and marketing.”
In 2017, Scott Rose had assembled the inaugural Midas Executive Jury panel, comprising creative officers and executive creative directors from the world’s foremost advertising agencies as well as prominent internationally recognised experts in financial policy and communications. Midas’ Executive Jury panel reviews all the Shortlisted entries selected by the Midas Awards Grand Jury and provides an even more comprehensive evaluation of global creative work.
“2018’s Executive Jury recruitment is off to a brilliant start,” added Rose. “We’re thrilled to have Joyce King Thomas, Chairman/ Chief Creative Officer for McCann XBC and Creative Director for ‘Fearless Girl’ as one of the award-winning creative executives on board to judge this year’s competition.”
‘Fearless Girl’, McCann New York’s ground-breaking creative on behalf of State Street Global Advisors, earned the prestigious Grand Midas Award and Best of Show in New York Festivals International Advertising Awards as well as top accolades in other top international competitions.
Jury selection has begun for the 2018 Midas Awards Executive and Grand Juries. Midas’ juries represent the world’s most respected and influential minds in financial advertising. Client and agency leaders from the creative and marketing disciplines, as well as internationally recognised experts in financial policy and communications, will participate on the judging panel. Additional jury members will be announced in the coming weeks.
Midas awards Gold and Silver Ingots to the highest scoring entries and presents the coveted Grand Midas to the entry considered ‘Best in Show’. The results of the juries are parsed into a highly anticipated annual rankings brief, ‘The Midas Report’ – a veritable who’s who in the world of financial services advertising that includes the 3 individual reports: Agency, Brand and Network.
The deadline to enter the 2018 Midas Awards is October 1, 2018. Entry details, including competition categories and rules and regulations can be found on the Midas Awards website.