2019 Lok Sabha Elections continue to dominate news in India: Chrome

Chrome News Track, from Chrome Data Analytics and Media, has been conducting study on news content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the week’. 

The survey conducted is an outcome of the data collected from 34,000 Chrome DM panel homes across India. It analyses the effectiveness of the news aired on television every week and categorises it through three broad segments, namely Most Aired, Most Watched and Most Discussed. 

Most Aired News in Week 14 

According to the Chrome News Track data for the Week 14 of 2019, “2019 Lok Sabha Elections” is the most aired news this week, followed by news about “Amit Shah Files Nomination from Gandhinagar Seat”. The news about “Chowkidar Campaign” stood at the 3^rd spot; the “Rahul Gandhi Files Nomination from Wayanad Seat” news is next in the list, while news about “PM Narendra Modi Blames Congress over Hindu Terrorism” managed to take the fifth spot. 

Most Watched News in Week 14 

The survey also unveils that “2019 Lok Sabha Elections” is the most watched news for the week, grabbing maximum eyeballs, followed by “Rahul Gandhi Files Nomination from Wayanad Seat”. The news about “Amit Shah Files Nomination from Gandhinagar Seat”, “Chowkidar Campaign” and “PM Narendra Modi Blames Congress over Hindu Terrorism” also generated interest amongst viewers and are placed at 3^rd, 4^th and 5^th positions, respectively, in the list. 

Most Discussed News in Week 14 

On the other hand, taking a closer view of the Most Discussed News category of the survey, the news about “2019 Lok Sabha Elections” has been the talk of the nation, making it the most discussed news, whereas the news about “Rahul Gandhi Files Nomination from Wayanad Seat” happens to be the 2^nd most discussed news as per the survey. “PM Narendra Modi Blames Congress over Hindu Terrorism” became the 3^rd most discussed news among the masses. “Amit Shah Files Nomination from Gandhinagar Seat” and “Chowkidar Campaign” are placed at 4^th and 5^th positions, respectively, in the list.