99acres.com partners with Singapore's property site propertyguru.sg

99acres.com, India's No 1 real estate portal has announced an international association with Singapore's leading property portal, propertyguru.com.sg. Under the agreement, an international menu tab with "Singapore properties' link has been introduced on the 99acres.com website which will direct consumers to propertyguru's home page. In addition, an "India' link has been added to the international section of propertyguru site that will drive users to 99acres.com homepage.

"We are very excited to partner with Property Guru.com.sg, Singapore's leading property site. This collaboration will help serious buyers and investors in India access exclusive property classifieds of Singapore. Joining forces with experts will mutually benefit both the partners and will enable each of us to offer our users a simplified property search experience. This represents a great stride in 99acres strategy to always provide the best to our users," said Vineet Singh, Business Head for 99acres.com.

With these new features home buyers based in India, looking to invest in Singapore will find it quicker and easier to search for properties using the 99acres.com site. Similarly, international property buyers can also search for properties in India using the property guru site. Therefore, this partnership will contribute to an increase in traffic for both the portals and will improve search engine visibility and website ranking. In addition, both parties will also collaborate in other areas, such as sharing of editorial content and will work together with property developers.

"We are excited to be partnering with 99acres, India's leading property site. This collaboration will not only benefit both companies from a traffic and revenue perspective, but also make it easier for international property buyers to find foreign property. This fully supports PropertyGuru's strategy to continually innovate and provide better services for our clients," said Steve Melhuish, CEO of Allproperty Media Pte Ltd.

Recently, 99acres.com emerged as the most preferred site for real estate information in the country as per the recently released Juxt consult report on internet user-ship in India. The site also received a traffic share of 50% and over 32 million page views as per the latest Comscore data.