Aaj Tak records growth of 188% on Jahangirpuri encroachment coverage
Aaj Tak, India’s most trusted news channel for 21 years has clearly clawed back to its number one position in reach as per the Viewership rating released for week 16.
As per the Industry first Customised Event Report released by BARC today, AAJ TAK has clearly established its supremacy in coverage of events of national importance. The CER data shows that Aaj Tak’s coverage of Jehangirpuri encroachment demolition gave it a growth of 188% in 15+ HSM, 225% in 2+ Pay India and 182% in 2+ All India (BARC | CER 15+ HSM, Pay India & All India | Wed, 20th Apr’22, 11:00-13:00 Hrs).
“We have been the number one news source for television audience for 21 years due to the trust earned by us. Aaj Tak is the only news channel to get 10 Cr viewers week on week every week throughout 2022. We thank our viewers again to trust only Aaj Tak when it comes to news that matters.” said Rahul Shaw, CEO (Television & Radio), TVTN.