Abhishek Joshi of Sony Pictures Networks India gets promoted

Abhishek Joshi of Sony Pictures Networks India (SPNI) has got promoted as Head of Marketing, Subscription and Content Licensing – Digital business. His additional responsibility is to scale and lead the Subscription video on demand (SVOD) business.

Until his promotion, he was Vice President & Head of Marketing & Analytics and Content Syndication at SPNI.

He is a media executive with over 15 years of marketing, analytics, business development and content partnerships, strategy business planning and execution expertise spanning television networks, internet video, content distribution, ad agencies and brand licensing & marketing. A track record in building businesses, negotiating partnership deals and executing go to market strategies. A result oriented executive able to balance both commercial and creative objectives and lead multi-functional teams in fast paced corporate and start-up environments.

Abhishek was awarded Digital Marketer of the Year, 2016. Abhishek’s work has been recognized and awarded at various prestigious events including Cannes Ad Festival, Clio and Goa Fest. He is an active member of AdTech, iMedia, DMAI, IAMAI and FICC.

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