ABP News Network remains No. 1 for four consecutive weeks: BARC
Committed towards delivering the best to its viewers, India’s most trusted media conglomerate, ABP News Network, was the most preferred choice consecutively for 4 weeks. Maintaining its top positon, ABP News Network remained no. 1 from Week 45 to Week 48 of 2019 through their unparalleled content and coverage. (Source BARC, TG- NCCS 15+, HSM, Wk 45-48’2019, Avg. Wkly GVMs)
Amongst all news networks, ABP’s unique content marked its supremacy. With minute-to-minute updates and comprehensive analysis of salient policies, all channels of ABP ensured that its viewers were kept abreast of the key issues. These channels delivered high-quality content to its viewers during the momentous days of November when the Ayodhya Verdict, Maharashtra Political Crisis, Supreme Court’s Rafale Verdict, and Maharashtra government formation were transpiring.
To keep the viewers apprised about the latest issues, ABP curated special programming initiatives among the regional channels of ABP News Network - ABP Ananda, ABP Asmita, ABP Majha and ABP Sanjha. These channels also thoroughly reported and analysed the key verdicts. Ensuring versatility in terms of content delivery, ABP News Network emerged as the first choice amongst viewers for news consumption.
ABP’s tremendous focus on regional penetration has contributed immensely to their dominance in the industry and widened the reach of their content.
Speaking on this achievement, Avinash Pandey, CEO, ABP News Network said,“We are extremely elated to see the faith of the viewers in our news channels, which has steered us on top. Our unwavering commitment towards delivering the best possible content to the viewers has always been of paramount importance, and has ensured our dominance in the industry. Furthermore, keeping the Indian diversity in consideration, our focus on the turbocharging regional growth has ensured us to gather the viewership of a wide variety of audience. With this future endeavour we aim to keep our viewers at the forefront.”
The following BARC data ranks ABP News Network as number 1 followed by other competitors:-
Source: BARC, TG- NCCS 15+, HSM, Wk 45-48’2019, Avg. Wkly GVMs