Aegis Media's Carat Fresh Integrated gets PR mandate for Ayushakti

Carat Fresh Integrated an experiential marketing agency from the Aegis Media Group has succeeded in bagging the PR mandate for Ayushakti.

Ayushakti is a company established in the year 1987 with a vision to transform life on this planet making it happy healthy and beautiful through the experience of the World’s best Ayurvedic solutions

Confirming the same, Chiranjeev (Marketing Head – Ayushakti) commented,” We are delighted on this association with Carat Fresh Integrated and hope to reach out to our consumers with their expertise. With their assistance we look forward to create our strong brand presence in the market”.

Confirming the win, Sidharth Ghosh, VP - Carat Fresh Integrated said, “Ayushakti is a valued account for us and we look forward to deliver a useful PR campaign which helps the brand reach out to the right audience.”

Ayushakti vaidyas are pioneers in pulse reading , health services, manufacture of Ayurvedic herbal food supplements and personal care products which also has an international distribution. At Ayushakti Health Centres, the practice of Ayurveda offers several recommendations for accomplishing Total Health comprising of:
(i) Herbal Remedies(ii) Diet(iii) Lifestyle(iv) Panchakarma(v) Marma(vi) Home Remedies

Carat Fresh Integrated will focus on communicating Ayushakti to the right customer base and assist the brand in establishing its strong hold in the Indian customer base.

The Aegis Media India group comprises Carat Fresh Integrated (Experiential marketing), Vizeum, Posterscope the global OOH sector leader, Brandscope, Hyperspace (Retail), Carat, the world’s largest independent media communications specialist, PSI (Airports), Doosra (Creative), Isobar, the global communications agency with digital at its heart and iProspectCommunicate2, the global leader in search and performance marketing.