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    Marketing
    Fevicol rides on the Kabbadi wagon

    Fevicol, one of the leading adhesive brands in Asia, has integrated with Pro Kabbadi League for an On-Air and On-Ground integration. The....

    Top News Staff August 19 ,2014
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    Marketing
    Percept Sport executes first edition of NSCI Super Sixes

    Percept Sport, a strategic business unit of Percept Sports & Entertainment – a Percept Ltd company, successfully executed the inaugural....

    Top News Staff August 12 ,2014
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    Marketing
    International Premier Tennis League appoints UFA Sports

    The International Premier Tennis League and UFA Sports have signed an extensive cooperation agreement. UFA Sports will act as the exclusive....

    Top News Staff August 06 ,2014
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    Marketing
    Indian Super League gets Hero MotoCorp Ltd as title sponsor

    Hero MotoCorp Ltd has signed a three-year deal to be the Title Sponsor of the Indian Super League – the first-of-its-kind franchise-based....

    Top News Staff July 23 ,2014
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    Marketing
    Study compares social media buzz generated globally and in India on Football

    With the football fever gripping the world, footballlovers across the globe are not only catching the excitement on the television sets but also....

    Top News Staff July 10 ,2014
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    Marketing
    Decoding 'logics of engagement' of Football fans: Havas Sports study

    Global Fans “decoded” through the Logics of Engagement in FANS.PASSIONS.BRANDS Study launched by Havas Sports & Entertainment in....

    Top News Staff July 03 ,2014
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    Advertising
    Maxus releases social media trends around FIFA World Cup 2014

    In light of the ongoing FIFA World Cup, Maxus Insights team, in partnership with Radian6 have put together and released weekly roundup of Social....

    Top News Staff June 26 ,2014
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    Marketing
    Indian Super League partners with English Premier League!

    The Indian Super League (ISL) has entered into a strategic partnership with the English Premier League (EPL) – the World’s most....

    Top News Staff June 23 ,2014
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    Marketing
    ESPNFC.COM officially launches for FIFA World Cup 2014

    ESPN has officially unveiled the newly redesigned ESPNFC.com in advance of the 2014 FIFA World Cup. Designed with a mobile-first approach,....

    Top News Staff June 13 ,2014
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    Marketing
    Pro-Kabaddi League's Patna franchise named Patna Pirates

    Rajesh Shah, owner of the Patna franchise of the Pro Kabaddi league, has announced Patna Pirates as the team name at a press conference here....

    Top News Staff June 10 ,2014
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    Marketing
    Seven3Sports to bring Grand Slam on the smart devices!

    Seven3Sports, India's leading Sports Rights Company, today announced their agreement with NEO Sports, the official broadcaster of French Open....

    Top News Staff June 03 ,2014
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    Marketing
    adidas unveils the official match ball for FIFA World Cup Final!

    adidas has unveiled the brazuca Final Rio Official Match Ball, the official match ball for the Final of the 2014 FIFA World Cup Brazil™. The....

    Top News Staff June 02 ,2014