Ajit Varghese gets global role in Maxus-MEC merged entity
Changes are afoot at the top management of the recently formed entity following the merger of GroupM agencies Maxus and MEC, referred to as ‘NewCo’ in media as the entity is yet to be named. As part of this restructure, Ajit Varghese, CEO - APAC, Maxus, will now take on a global role.
Varghese will shift base to London, where he will head Global Market Development as President – Market Development of ‘NewCo’. He will be reporting to Tim Castree, global CEO, MEC, who is leading the merged entity.
Varghese was elevated to the role of CEO, Maxus Asia Pacific, in September 2013, which he took charge on January1, 2014. Prior to that, he had been responsible for scaling up Maxus in India and South Asia.
As reported earlier, GroupM is merging the global operations and teams of its agencies MEC and Maxus into a new, billion dollar revenue, media, content and technology agency.