Alibaba 11-11 Global Shopping Festival sees record GMV of $38.379 bn

Alibaba Group Holding Limited has registered record GMV of RMB 268.4 billion (USD 38.379 billion) for its 2019 11.11 Global Shopping Festival, a GMV growth of 25.7 per cent year-on-year. The number of delivery orders stood at 1.292 billion. 

15 brands have surpassed RMB 1 billion in GMV:

Apple

Midea

Haier

Huawei

Nike

Xiaomi

Adidas

Gree

L’oreal

Estee Lauder

Lancome

Uniqlo

Nanjiren

Olay

Honor 

Top 10 exported brands from China by GMV:

1. Xiaomi
2. Midea
3. Haier
4. MIJIA
5. Nanjiren
6. Joyoung
7. Bosideng
8. Gree
9. Lining
10. ECOVACS 

Top 10 countries/ regions buying from China by GMV:

1. Russia
2. Hong Kong
3. Taiwan
4. United States
5. Australia
6. Malaysia
7. Japan
8. Singapore
9. Spain
10. Canada