AME Awards appoints Deb Ryan as Executive Director

The AME Awards for the World’s Best Advertising & Marketing Effectiveness has appointed Deb Ryan, Executive Director of the AME Awards. In her new role as Executive Director of the AME Awards, Ryan will take on dual roles, responsible for leading both the Midas Awards for the World’s Best Financial Advertising, as well as the AME Awards.

As Executive Director, Ryan will lead all strategic initiatives to expand the AME Awards global presence, including recruiting the international AME Grand Jury comprised of interactive and multi-disciplinary marketers, media planners, strategy directors, social media experts, and creatives assembled into five regional juries (North America, Latin America, Europe, Middle East & Africa and Asia Pacific).

Ryan brings 15 years of brand building experience to the AME Awards; her depth of experience includes leadership positions in marketing, account management, corporate communications, new business and sponsorship development.

Michael O’Rourke, President, New York Festivals, commented, “New York Festivals is thrilled to appoint Deb Ryan to lead the AME Awards; we look forward to her leveraging her strategic marketing skills and executive experience to increase the competition’s profile across all regions.”

Ryan added here, “For the past 22 years, the AME Awards have honoured inspiring creative work that utilises effective solutions to achieve measureable results. I look forward to continuing that impressive legacy while expanding the reach of the competition in all five regions.”

She further said, “AME’s world class jury is paramount to the success of the competition, I’m grateful to all who have participated in previous years, and I am currently in the process of recruiting additional executives from all regions to participate on the 2017 jury.”

Previously, Ryan served as Director of Business Development for TVSquared; guiding prominent brands on their ad spend strategy and its impact. She has also held the following positions:  Director, Digital Marketing & Advertising Partnerships for Smith Hanley Associates, one of the leading big data analytics and IT recruitment agencies and Digital Account Director, for Affinion Group, the leader in global customer engagement. In addition, Ryan served as   Account Director at Story Worldwide where she led strategic content management and brand strategy for such brands as Green Giant, Skippy, Bertolli, and Promise.

Founded in 1994, the AME Awards honours international work that demonstrates ground-breaking solutions to challenging marketing problems. The AME Awards for Advertising & Marketing Effectiveness will open for entries on August 1, 2016.