AndBeyond.Media, Quintype put the spotlight on 'Programmatic Ads 101'

AndBeyond.Media, the new-age and tech-first ad solutions company, will host a virtual webinar in partnership with Quintype tomorrow. This is a joint initiative by both the businesses which has been especially designed for publishers and content creators to help them understand monetisation strategies to boost ad revenue on their websites. Pankil Mehta, Chief Business Officer, AndBeyond.Media & Alchemy Group will be taking the audience of over 150 attendees through a virtual tour of the know-how of programmatic ads.

In less than 30 minutes, the webinar will cover rudiments of programmatic ads, various options to monetize content, how to build a competent programmatic ad stack, how to navigate the complexities of the global pandemic and much more. The webinar called “Programmatic Ads 101: Stop leaving money on the table” is being held tomorrow i.e. October 8th 2020 at 1pm IST and is encouraged for anyone in the ads business who wants to stay ahead of the curve.

Commenting on this initiative, Pankil Mehta, Chief Business Officer, AndBeyond.Media said, “Owing to the current pandemic, now more than ever, publishers need guidance in terms of navigating through the situation and maximising monetisation of their content. Our aim at AndBeyond.Media is to enable publishers and content creators globally to make the most of the content no matter the screen or format. By offering new age monetization solutions, we aim to bring a new revolution of scale via programmatic in our offerings backed by technological prowess to ensure that our clients reap the full benefits.  

He further added, “Over the past five years, our time and efforts have been focused on understanding and fine-tuning the essentials of adtech and today, we are proud to say that our business has grown exponentially and is catering to the last-mile needs of our publishers. Our partnership with Quintype is a testament of the fact that we are only thriving to better serve publishers and help them drive growth in new avenues of digital advertising.

Aditya Sanjit, Customer Success Manager, Quintype, commented on this partnership, "Helping publishers to build a sustainable digital business has always been a priority for us here at Quintype. Furthermore, in partnering with AndBeyond.Media for this webinar, we hope to discuss how publishers can improve their fill rates and increase RPM."

The webinar will be conducted via Zoom and there are limited slots available. Registration is free of cost and simple. More details can be sourced here.


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