Anirban Das Blah, former, CEO, Globosport, opens its company "KWAN'

Globosport's former CEO, Anirban Das Blah has started his own company "KWAN' ' it's an integrated entertainment marketing company. And, Globosport is one of the sports management company.

KWAN will function across entertainment-driven verticals, which will include ' endorsements, in-film promotion, film casting, model management and sports.

As of now, the endeavor embodies ' Freida Pinto, Soha Ali Khan, Genelia D Souza, Sunidhi Chauhan and directors Anurag Kashyap and Abbas Tyrewala among others.

Moreover, Ranibir Kapoor and John Abraham are on a non-exclusive basis with KWAN. Even it has worked on sponsorships of Indian Premiere League (IPL) teams like - Bangalore Royal Challengers, Deccan Chargers and Kings XI Punjab, as per media reports.

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