Arun Jaitley’s demise is most trending & watched news of Week 35

Former Finance Minister Arun Jaitley’s death dominated news in Week 35, 2019 as per Chrome News Track data. Chrome News Track is a yet another exclusive from Chrome Data Analytics and Media, which conducts study on News Content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the week’.

The survey conducted is an outcome of the data collected from 34,000 Chrome DM panel homes across India. It analyses the effectiveness of the News aired on television every week and categorises it through three broad segments – namely, Most Aired, Most Watched and Most Discussed.

Most Aired News in Week 35

According to the Chrome News Track data for the Week 35 - 2019, “India’s Former Finance Minister Arun Jaitley Dies Aged 66” was the most Aired News this week, followed by News about “INX Media Case”. The News about “Firing Between India and Pakistan on the Border” stood at the 3^rd spot, the “Mob Lynching in India” was next in the list and News about “Heavy Rainfall, Landslide and Flood Situation in India” managed to take the fifth and the last spot.

Most Watched News in Week 35

The survey also unveils that “India’s Former Finance Minister Arun Jaitley Dies Aged 66” was the most watched news for the week grabbing maximum eyeballs, followed by “INX Media Case”. The news about “Mob Lynching in India”, “Firing Between India and Pakistan on the Border” and “Heavy Rainfall, Landslide and Flood Situation in India” also generated interests amongst viewers and are placed at 3^rd, 4^th and 5^th positions, respectively, in the list.

Most Discussed News in Week 35

On the other hand, taking a closer view of the Most Discussed News category of the survey, the news about “India’s Former Finance Minister Arun Jaitley Dies Aged 66” has been the talk of the nation, making it the most discussed news, whereas the News about “Mob Lynching in India” happens to be the 2^nd most discussed news as per the survey. “INX Media Case” became the 3^rd most discussed news among the masses. “Firing Between India and Pakistan on the Border” and “Heavy Rainfall, Landslide and Flood Situation in India” are placed at 4^th and 5^th positions, respectively, in the list.