Ash-Abhi first ad together
Bollywood's first couple Abhishek Bachchan and Aishwarya Rai Bachchan, will be finally seen together in a TV commercial. According to the experts, this ad is an attempt by Lux to stay relevant in the market.
The most sought after couple in the Bollywood will be seen together in the new Lux soap ad. The ad is for Lux's new range of soaps with beauty oils, gives viewers a peek into the very private lives of the stars.
It starts with Rai Bachchan blindfolding Bachchan. He then tries to catch her, but she keeps getting away because her skin is very soft. He eventually grabs her, only to realize that he's caught hold of the maid.
Bachchan becomes the third man to appear in Lux ads after Paul Newman and Shah Rukh Khan.
Marketing
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