Bajaj V’s ‘Postcards of Pride’ film pays homage to soldiers this Martyrs’ Day
Bajaj V, the bike forged with the metal of India’s legendary warship INS Vikrant, has launched ‘Postcards of Pride’ film under its ‘Invincible Indians’ series. Through the film, it urges all Indians to spare a moment to remember over 22,000 bravehearts who laid down their lives in military actions since 1947, and display their respect through a small gesture of lighting a candle outside their home at 8 pm on March 23, Martyr’s Day.
‘Postcards of Pride’ captures the story of Jitendra Singh Gurjar, a Surat-based security guard who has been writing postcards to martyrs’ families for the last 19 years. Till date he has written letters to 4,000 families. Through the film, Bajaj V conveys a message to all Indians to come together on Martyr’s Day at the same time to pay tribute to our Martyrs.
Watch the film:
Elaborating on the initiative, Sumeet Narang, Vice President - Marketing Motorcycles, Bajaj Auto, said, “Bajaj V has created Invincible Indians, a platform to showcase the stories of solid Indians who, by their resolve and determination, performed extraordinary acts for our society. We feel that like Medicine Baba, Ambulance Dada and others, Jitender Singh Gurjar is also a true Invincible Indian and hope that his story will inspire millions of Indians to do their bit to pay tribute to our Martyrs.”