BARC Ratings Week 37: Colors back at No. 2 in Rural+Urban
BARC ratings for Week 37 (September 10-16) of 2016 [HSM (U+R) : NCCS All : 4+ Individuals] saw Star Plus maintain its numero uno position amongst Hindi GECs. Colors, meanwhile, gained grounds to climb up to the No. 2 spot, while Sony Entertainment Television climbed up to the sixth spot.
Star Plus continued to reign amongst the Hindi GECs in Week 37 as well, garnering gross viewership of 712,424, a further decline this week from 743,856 recorded in Week 36. Star Plus’ shows – ‘Saath Nibhana Saathiya’ and ‘Yeh Hain Mohabbatein’ – continue to put up a strong show. ‘Saath Nibhana Saathiya’ remained at the third spot this week, garnering 9,829 Impressions (000s), while ‘Yeh Hain Mohabbatein’ continued in the fourth spot with 9,551 Impressions (000s).
With a gross viewership of 612,736, Colors climbed up a notch to the No. 2 spot in Week 27, witnessing an increase from 576,900 recorded last week. Its show, ‘Shakti - Astitva Ke Ehsaas Ki’, too, put up a strong show, climbing up from No. 4 last week to become the second most watch show on Hind GECs in Rural+Urban this week with 11,304 Impressions (000s).
Zee TV, on the other hand, slipped a notch to No. 3 in Week 37. The channel witnessed a decline in its gross viewership to 547,001 from 578,775 recorded last week. Zee TV’s ‘Brahmarakshas - Jaag Utha Shaitan’ gained grounds to become the most watched show on Hindi GECs in Rural+Urban this week with 11,314 Impressions (000s). ‘Kumkum Bhagya’, which has been topping the charts for the last few weeks, moved out of the most watch shows’ list in Week 37.
Zee Anmol and Star Utsav continued in their respective positions of No. 4 and No. 5 in Week 37.
Placed at the fourth spot, Zee Anmol saw some gains its gross viewership at 493,701 from 485,943 recorded in Week 36.
In Week 37, Star Utsav stemmed the slide in its gross viewership at 454,936, compared to 434,673 recorded last week.
Meanwhile, buoyed by ‘The Kapil Sharma Show’, Sony Entertainment Television climbed up to the sixth spot in Week 37 from No. 8 last week. The channel’s gross viewership jumped from 381,091 in Week 36 to 433,257 this week. Its show, ‘The Kapil Sharma Show’, made a re-entry to the list of top shows on Hindi GECs at No. 5, garnering 8,968 Impressions (000s).
Life OK slipped a notch to No. 7 this week. However, the channel witnessed an increase in its gross viewership from 412,379 recorded in Week 36 to 430,290 recorded this week.
Sony Pal, too, slipped a notch to the eighth spot after remaining in the seventh spot for the last few weeks. The channel registered a gross viewership of 406,409 in Week 37, compared to 382,183 recorded last week.
Sony SAB, which had slipped to No. 9 in Week 36, remained in this position this week. The witnessed an increase in its gross viewership in Week 37 to 381,074 from 368,837 recorded last week.
Placed at the tenth spot in Week 37 as well, Rishtey saw a further increase in its gross viewership to 345,081 from 339,335 recorded last week.
Week 37: Saturday,10th September 2016 to Friday, 16th September 2016