banner image banner image

BARC Wk 21 ratings: Star Utsav, Star Plus claim top 2 spots across genres

Star Utsav continued in the numero spot among Hindi GECs in Week 21 (Saturday, 22nd May 2021 To Friday, 28th May 2021) on All Platforms as well as Free Platforms, as per BARC India data (HSM (U+R) : NCCS All : 2+ Individuals). The channel also topped the list of Top 10 channels across genres, surging past Sun TV, with weekly AMA of 2982.25(000). On All Platforms, Star Utsav garnered weekly AMA of 2965.61(000).

All Platforms

On All Platforms, Star Plus was placed in the second spot with weekly AMA of 2805.55(000), followed by Sony SAB [2547.91(000)] in the third spot. Placed in the fourth position was Sony Pal [1575.19(000)], Colors Rishtey [1506.37(000)] was ranked fifth, while Colors [1455.17(000)] was placed in the sixth position. Sony Entertainment Television [1297.89(000)] was ranked seventh, while Zee Anmol [1292.97(000)] was in the eighth position, Zee TV [1282.31(000)] was in the ninth position, and placed in the tenth spot was Dangal [1245.62(000)].

‘Yeh Rishta Kya Kehlata Hai’ on Star Utsav was the most watched show on Hindi GECs – All Platforms, garnering 15,146(000) weekly AMA. Three of Star Plus’ shows was placed in the 2nd, 3rd and 4th positions – ‘Ghum Hai Kisikey Pyaar Mein’ [12,519(000)], ‘Imli’ [11882(000)] and ‘Anupamaa’ [11,799(000)], respectively.

Sony SAB’s long running sitcom, ‘Taarak Mehta Ka Ooltah Chashma’ [9927(000)], still managed to get eyeballs and was the fifth most watched shows on Hindi GECs on All Platforms.

Pay Platforms

Star Plus continued to lead the Hindi GECs list on Pay Platforms, garnering 2792.69(000) weekly AMA. The channel was ranked 2nd among the Top 10 channels across genres and recorded 2893.86(000) weekly AMA.

On Free Platforms, Sony SAB [2520.82(000)] claimed the second spot, followed by Colors [1448.93(000)] and Sony Entertainment Television [1294.56(000)] in the 3rd and 4th positions, respectively. Zee TV was placed in the 5th position garnering [1278.53(000)] weekly AMA.


News in the domain of Advertising, Marketing, Media and Business of Entertainment