banner image banner image
 

BARC Wk 26: Zee TV inches closer towards Dangal TV; Sony sees big gains

BARC India data for Week 26 (Saturday, June 22 to Friday, June 28) of 2019 [HSM (U+R) : NCCS All : 2+ Individuals], continued to see some upheavals in the Hindi GEC space. Zee TV continued to gain further grounds as its gross viewership saw an increase this week. Sony Entertainment Television put up an impressive show in Week 26. 

Continuing at No. 1, Dangal TV saw an increase in its gross viewership to 799,316 in Week 26, from 786,055 recorded last week. 

After climbing up a notch to reach the No. 2 spot last week, Zee TV held on to this position in Week 26 as well. The channel garnered a gross viewership of 673,270, a further increase from 670,529 recorded last week. 

There was no change in Star Plus’ position as well, which continued in the third spot in Week 26. The channel registered a gross viewership of 668,735, a further increase from 661,737 recorded last week. 

On the other hand, Big Magic continued to see further decline in its gross viewership to 535,184, from 565,180 recorded in Week 25. The channel continued to be placed in the fourth position. 

Sony Entertainment Television was back among the top 5 Hindi GECs in Rural + Urban in Week 26 as the channel climbed up two notches from No. 7 to the fifth spot. Sony garnered a gross viewership of 513,978, a jump from 465,016 recorded last week. 

Sony SAB, meanwhile, slipped a notch to No. 6 in Week 26, garnering a gross viewership of 513,380, a further decline from 525,869 recorded last week. 

Colors, too, slipped a notch to the seventh spot this week, witnessing a further decline in its gross viewership to 482,406, from 498,988 recorded in Week 25. 

There was no change in the rankings of Star Bharat and Sony Pal, which continued at No. 8 and No. 9, respectively, in Week 26. 

Placed at No. 8, Star Bharat saw an increase in its gross viewership to 321,570, from 301,584 recorded in Week 25. Sony Pal, too, witnessed an increase in its gross viewership – from 172,730 in Week 25 to 181,095 recorded this week. 

Meanwhile, Star Utsav, which was replaced in the tenth spot by &TV in Week 25, was back in this position this week. The channel garnered a gross viewership of 138,894 in Week 26, compared to 136,454 recorded in Week 24. 

Top 5 shows of Week 26 

Zee TV’s shows continued to dominate the top 5 shows on Hindi GECs in Rural+Urban, but saw some decline this week. ‘Kumkum Bhagya’ rose to be the most watches show in Week 26 with 13,593 (000) Impressions. ‘Kundali Bhagya’, the spin-off show of ‘Kumkum Bhagya’, slipped to the fourth spot with 10,506 (000) Impressions, while ‘Tujhse Hai Raabta’ slid to the fifth spot with 9,294 (000) Impressions. 

Star Plus’ fiction show, ‘Yeh Rishta Kya Kehlata Hai’, continued to strike a chord with the viewers, further climbing up a notch to the second spot this week 10,942 (000) Impressions. 

Sony Entertainment Television’s dance reality show, ‘Super Dancer Chapter 3’ was back among the top 5 shows at No. 3 with 10,507 (000) Impressions.

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media