BARC Wk 28: Star Plus leads Pay; Dangal TV continues to top FTA
BARC India started reporting the viewership data for Pay channels and FTA channels separately from last week (Week 27), bringing about a major change in the TV viewership ratings landscape. In Week 28 (Saturday, July 6 to Friday, June 12) of 2019, not much upheaval was seen in Pay and Free platform viewership for Hindi GECs in Rural+Urban [HSM (U+R) : NCCS All : 2+ Individuals].
All Platforms
As per data for Hindi GECs in Rural+Urban across platforms, Dangal TV continues to top the list, garnering a gross viewership of 760,323 in Week 28. The Hindi GECs in the top 10 list include:
Channel |
Weekly Impressions (000s) sum |
1. Dangal TV |
760,323 |
2. Star Plus |
670,964 |
3. Zee TV |
647,652 |
4. Sony SAB |
518,048 |
5. Colors |
513,170 |
6. Sony Entertainment Television |
474,399 |
7. Big Magic |
471,906 |
8. Star Bharat |
331,159 |
9. Star Utsav |
154,322 |
10. Sony Pal |
138,022 |
Pay Viewership
Star Plus held on to its numero uno spot in Pay platforms. The channel has garnered gross viewership of 667,011 in Week 27, a slight increase from 662,073 recorded last week.
Barring two channels, the remainder of the channels maintained their positions from last week. Week 28 saw Star Utsav and Sony Pal switch places. Following is the top 10 list of Hindi GECs on Pay platforms:
Channel |
Weekly Impressions (000s) sum |
Weekly Impressions (000s) sum |
|
Week 28 |
Week 27 |
1. Star Plus |
667,011 |
662,073 |
2. Zee TV |
645,303 |
634,160 |
3. Sony SAB |
513,837 |
508,796 |
4. Colors |
509,731 |
508,436 |
5. Sony Entertainment Television |
473,292 |
477,895 |
6. Star Bharat |
329,586 |
323,203 |
7. Dangal TV |
167,706 |
183,569 |
8. Star Utsav (No. 9 in Wk 27) |
153,261 |
137,411 |
9. Sony Pal (No. 8 in Wk 27) |
135,622 |
144,740 |
10. &TV |
124,072 |
123,428 |
FTA Viewership
As seen last week, Dangal TV, Big Magic and various Doordarshan channels dominated the Free platform among Hindi GECs in Rural+Urban. Dangal TV ruled the charts on Free platform yet again as the channel garnered a gross viewership of 592,617, compared to gross viewership of 538,437 recorded last week. DD Madhya Pradesh saw some gains this week, climbing up a notch to No. 7, even as DD Rajasthan slipped a notch to the eighth spot.
Following are the top 8 Hindi GECs on Free platform:
Channel |
Weekly Impressions (000s) sum |
Weekly Impressions (000s) sum |
|
Week 28 |
Week 27 |
1. Dangal TV |
592,617 |
538,437 |
2. Big Magic |
394,845 |
391,850 |
3. DD National |
44,911 |
45,019 |
4. DD Bharati |
3,364 |
4,994 |
5. DD Arunprabha |
2,962 |
3,817 |
6. DD Uttar Pradesh |
2,550 |
2,404 |
7. DD Madhya Pradesh |
2,371 |
1,926 |
8. DD Rajasthan (No. 8 in Wk 27) |
1,845 |
2,010 |
Top 5 shows of Week 28 on Pay Platform
Zee TV’s shows continued to dominate the top 5 shows on Hindi GECs in Rural+Urban on Pay platform. This week ‘Kundali Bhagya’ rose to be the most watched show with 14,682 (000) Impressions. The long-running ‘Kumkum Bhagya’ slipped a notch to No. 2 with 13,389 (000) Impressions. Another Zee TV show, ‘Guddan Tumse Naa Ho Payega’, made its appearance among the top 5 shows for the first time. Placed at No. 4, the show garnered 8,336 (000) Impressions on Pay platform.
Star Plus’ fiction show, ‘Yeh Rishta Kya Kehlata Hai’, remained unchanged at No. 3 on Pay platform with 10,571 (000) Impressions.
‘Taarak Mehta Ka Ooltah Chashma’, the longest running sitcom on Sony SAB, continued as the fifth most watched show on Pay platform and garnered 8,135 (000) Impressions in Week 28.
Top 5 shows of Week 28 on Free Platform
Dangal TV’s shows dominated the Free platform with four shows in the Top 5 list in Week 28. Mythological show ‘Mahima Shanidav Ki’ is what people watched the most on Free platform, with the show recording an increase in viewership to 6,069 (000) Impressions. ‘Baba Aiso Var Dhundo’ followed with 4,904 (000) Impressions.
Another Dangal TV show, ‘Dwarkadheesh Bhagwaan Shree Krishna’, climbed up a notch to the third spot on Free platform with 4,109 (000) Impressions. ‘Rehna Hai Teri Palkon Ki Chhaon Mein’, another show from the channel, was the fifth most watched show with 3,696 (000) Impressions on Free platform.
Big Magic’s mythological show ‘Parmavtar Shree Krishna’ slipped a notch to the fourth spot on Free platform, recording 3,906 (000) Impressions in Week 28.
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