BARC Wk 36: Zee TV fights back, returns to No. 2 spot on Pay Platform

BARC India data for Week 36 (Saturday, August 31 to Friday, September 6) of 2019, shows Dangal TV further firming its foothold among All Platforms in Rural+Urban [HSM (U+R) : NCCS All : 2+ Individuals] across Pay and Free platforms. Zee TV fought back after the setback received last week and was back at No. 2 on Pay Platform in Week 36. 

All Platforms 

Dangal TV further consolidated its position as the numero uno Hindi GEC, witnessing increase in its gross viewership in Week 36 as well to 928,209. Zee TV was back in the third spot this week with a gross viewership of 673,960. Meanwhile, Sony Entertainment Television slipped a notch to the fourth spot. Dangal TV and Zee TV were the only Hindi GECs among the Top 10 to witness growth in their gross viewerships in Week 36. The Hindi GECs in the top 10 list include: 

Pay Viewership 

While Star Plus held on to its numero uno spot in Pay platforms this week, Zee TV made up for the setback faced in Week 35 and reclaimed its second spot. On the other hand, Sony Entertainment Television slipped a notch to the third spot this week. Zee TV and &TV, which remained unchanged at No. 10, were the only channels among the Top 10 to witness an increase in their gross viewerships this week. Following is the list of top 10 Hindi GECs on Pay platforms: 

FTA Viewership 

Dangal TV, Big Magic and various Doordarshan channels continued to rule the roost in Free platforms among Hindi GECs in Rural+Urban. Dangal TV’s reign in Free platform continues as the channel saw a further increase in its gross viewership this week to 718,032, from 686,705 recorded in Week 35. Following are the top 8 Hindi GECs on Free platform: