BARC Wk 46: Dangal TV sees a huge leap in its gross viewership

BARC India data for Week 46 (Saturday, November 9 to Friday, November 15) of 2019 shows no major upheavals in the rankings of the Top 10 Hindi GECs [HSM (U+R) : NCCS All : 2+ Individuals] on all platform. Meanwhile, Dangal TV further fortified it position among Hindi GECs in all platform. 

All Platform 

Dangal TV further fortified its dominance in the Hindi GEC space on all platform in Week 46, as the channel saw a further increase in its gross viewership to 1,114,546 from 1,062,033 recorded last week. 

Sony SAB, on the other hand, saw a decline in its gross viewership to 683,819, from 713,275 recorded in Week 45. The channel continued to be placed at No. 2. 

There was no change in the rankings of Star Plus and Zee TV as well in Week 46, which continued at No. 3 and No. 4, respectively. Both the channels recorded growth in their gross viewership this week – while Star Plus saw its gross viewership reach 681,496 in Week 46, as against 645,875 last week; Zee TV’s gross viewership grew to 599,964, from 589,598 recorded last week. 

Colors climbed up a notch to No. 5 this week, recording a gross viewership of 552,530, an increase from 530,950 recorded in Week 45. On the other hand, Sony Entertainment Television slipped a notch to the sixth spot, recording a further decline in its gross viewership – from 565,928 in Week 45 to 506,755 recorded this week. 

Big Magic, Star Bharat, Star Utsav and Colors Rishtey remained unchanged at No. 7, No. 8, No. 9 and No. 10, respectively in Week 46.

While Big Magic’s gross viewership grew marginally to 495,417, from 491,524; Star Bharat, however, saw a decline in its gross viewership to 296,388, from 312,930 last week. Star Utsav, which had made a re-entry in the top 10 Hindi GECs list last week at No. 9, remained unchanged this week, garnering a gross viewership of 174,508, a slight decline from 177,916 last week. 

Placed at No. 10, Colors Rishtey, too, saw a marginal decline in its gross viewership to 165,484, from 167,957 in Week 45.

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media