Bolo Live launches “Azadi ka Amrit Mahotsav” campaign with #Rashtragaan
Joining the unique initiative” Azadi ka Amrit Mahotsav’ announced by the Government of India, Bolo Live (formerly Bolo Indya), India’s first live streaming, and short video content platform has also launched a campaign #Rashtragaan on its platform. The campaign is launched in partnership with MyGov India.
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Bolo Live campaign aims at sensitizing and encouraging its 7 Mn users across 14 languages to participate and join India’s pride by creating videos and singing National Anthem, and uploading them on the platform.
A campaign by the Government of India aims at instilling pride and unity in Indians all around the world. The initiative was announced by Hon'ble PM Narendra Modi in Mann ki Baat on July 25th and is launched by the Ministry of Culture.
Launched yesterday, the #Rashtragaan campaign is catching the eyes of its audience with 1 million views already generated on the campaign.
Indians can also connect to the Country’s mega campaign by logging in to Rashtragaan.in and participating and recording the video.