British Airways Brings Real-Life Compelling Crew Stories #Fuelledbylove

Earlier this month, British Airways launched its latest brand campaign, Fuelled by Love, and made the whole world smile and shed a few tears of joy.  The film was inspired by real-life experiences of British Airways’ cabin crew flying to Indian routes.

And now, British Airways is delighted to present its #crewstories who share their own fond memories and magical moments of flying to India over the past several decades. As part of the airline’s latest brand campaign, Fuelled by Love, British Airways today released a cabin crew film capturing the true essence of its deep connection with the people of India. The airline will continue to release real crew stories through more short videos and photo essays over the next one month on its social media channel’s i.e. Facebook, Twitter, YouTube and ba.com/fuelledbylove.

In the short film, Cabin Services Director, Worldwide fleet, Jayne Deasy talks about her colourful memories of flying to India for the first time and the strong relationship and legacy that British Airways shares with its customers in the country. Deasy emphasises how she has felt great love and acceptance in India throughout her career spanning over 28 years. The film can be viewed on British Airways’ YouTube Channel - https://youtu.be/gM6IWiZbYUM.