Carat Fresh Integrated bags the PR mandate for DIAPED

Carat Fresh Integrated an experiential marketing agency from the Aegis Media Group has won the PR mandate for Diaped- A multidisciplinary foot clinic. Diaped is a division of Algeos Ltd. UK in the industry since 1881.

Confirming the same, Bhushan Hemade ( CEO- Diaped India) commented, " The core vision behind Diaped, a multidisciplinary foot clinic, is to provide world class and holistic foot care service and products to community. We would like to introduce this multidisciplinary foot concept in the field of Indian Podiatry, effectively to be able to remain as leading footcare specialist throughout  South East Asia.”

The Diaped range of foot care products provides solutions for all four stages of the diabetic foot care program: Prevention, Diagnostics, Management and Education. Diaped aims to prevent Foot Amputations due to complications of Diabetes and resolve all diabetic foot related issues. Through this association with Carat Fresh Integrated, they wish to reach out to their target audience with the right positioning of the brand which will help them in achieving their objectives.

The Aegis Media India group comprises Carat Fresh Integrated (Experiential marketing agency), Vizeum, Posterscope the global OOH sector leader, Brandscope, Hyperspace (Retail), Carat, the world's largest independent media communications specialist, PSI (Airports), Doosra (Creative), Isobar, the global communications agency with digital at its heart and iProspectCommunicate2, the global leader in search and performance marketing.

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