CASBAA Convention 2011: Enhanced speaker lineup revealed!

CASBAA revealed an enhanced speaker lineup for the CASBAA Convention 2011. Themed TV365: Watch Closely!, the show will be staged in Hong Kong, October 31st - November 3rd at the Grand Hyatt.

"The powerful line-up drawn from networks, governments, ad agencies and media, reflects the importance of CASBAA's role as the voice of multichannel TV in Asia", said Simon Twiston Davies, CEO, CASBAA. "From industry leaders to key analysts, our annual Convention attracts the best of business through the exchange of essential information and innovative ideas."

This year's top-tier line up of speakers includes:

Jeff Shell, President, NBC Universal International - Comcast & NBC Universal: A vision for Pay-TV

Liang was successively appointed as the Director of Advertisement & Economy Information Centre, the Director of News Centre, and the Director of Chief Editor Office of CCTV. He was promoted as the Vice Chief Editor of CCTV in 2010, and has served as the President of the China International TV Corporation since January of 2011.

Blair Westlake, Corporate VP, Media and Entertainment Group, Microsoft ' Talking TV

Representing the diversity of multichannel TV in Asia, the CASBAA Convention 2011 closely examines the evolution of the Asia Pacific market and the role consumers play in driving growth in the new broadcast universe ' 365 days-a-year with distribution to more than 365 million multichannel TV homes in Asia on a 360° range of platforms and devices.

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