Castrol India Extends Association with Tata Motors’T1 PRIMA TRUCK RACING CHAMPIONSHIP

Castrol India Limited today announced extension of its association with Tata Motors T1 PRIMA TRUCK RACING CHAMPIONSHIP for a further period of three years until 2019.

After completing a hat-trick of association with the only truck racing championship in India, since its inception in2014, Castrol will extend its innovation and technology for the upcoming fourth season which will be held on Sunday, 19 March 2017 at the Buddh International Circuit (BIC), Greater Noida. Considered as the F1 of Truck Racing in India, this championship is a grand display of Tata PRIMA race trucks exclusively running on Castrol VECTONRX engine oils.This event offers Castrol VECTON RX engine oils a great platform to be tested in extremely challenging race conditions.

Speaking on the occasion,Rajeev Govil, Vice President, Workshop & OEMs, Castrol India Limited said, “Castrol has always been a trusted partner to Tata Motors and we see strong synergies between our two companies. Castrol’s relationship with Tata Motors goes back three decades in India and we have taken the relationship further this year with the signing of the global partnership agreement for commercial vehicle oils. We are proud to have been associated with Tata T1 Truck Racing since its inception and absolutely delighted to have won two of the three championship races held over the last three years, with Team VECTON.”

According to RT Wasan, Vice President - Sales & Marketing, Commercial Vehicles, Tata Motors said, “Castrol has a great heritage in motorsport globally and in India and it is therefore great to have them on board with the Tata T1 Truck racing. Castrol and Tata have a great partnership which goes beyond just supply of products to working together in the area of workshop safety, skill development of technicians and co-engineering of innovative products like Castrol VECTON RX which enhances the performance of our engines and delivers superior fuel economy.”

Marketing
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Marketing